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Quelle place pour les systèmes d’information au sein des organisations et quelle contribution à la performance des processus organisés ?
'''''Which places for information systems within organizations and which contributions to the performance of the organized processes ?'''''


== LA SOCIETE PAPCAR ==
== THE PAPCAR COMPANY ==
PAPCAR produit du papier à l’usage de l’écrit, de l’impression et des arts graphiques et réalise un chiffre d’affaire voisin de 150 millions €. Hormis 15% de son CA réalisé à l’étranger dans différentes participations, son champ d’action se situe aujourd’hui essentiellement sur le territoire national.  
PAPCAR produces paper for the purpose of writing, printing and graphic arts, and realizes a turnover close to 150 million Euros. Despite 15% of its turnover realized abroad within different interests, its sphere of activity is, today, essentially in France.


Dans ce secteur aux produits d’apparence banalisés, PAPCAR détient encore une position de leader historique au plan national. La société affronte cependant deux principaux concurrents en constante progression qui adoptent des approches commerciales plus agressives construites sur la notoriété de ses marques pour l’un, sur l’avantage de prix pour l’autre :
In this sector of products holding a standardized appearance, PAPCAR still holds a position of historic leader nationally speaking. The company faces however two main competitors in perpetual progression adopting more aggressive sales approaches, built on the fame of its brand for one of them, on good prices for the other:  


* un distributeur représentant en France les principales marques britanniques 🇬🇧 et américaines 🇺🇸,
* A distributor representing in France the main British 🇬🇧 and American brands 🇺🇸,
* une filiale d’une société néerlandaise 🇳🇱, récemment implantée en France, qui distribue des produits de base dans un marché rendu attractif par la consommation croissante des entreprises.  
* A subsidiary of a Deutsch 🇳🇱 company recently implemented in France, that distributes basic products within a market turned attractive by the growing consumption of companies.  


== L’OFFRE DE PAPCAR ==
== THE PAPCAR OFFER ==
PAPCAR présente sa proposition en deux caractéristiques essentielles : « Variété du choix »  et « Rapidité de livraison».  
PAPCAR presents its proposition with two essential characteristics: « Variety in choice» and « Speed delivery ».


=== Variété du choix ===
=== Variety in choice ===
PAPCAR propose sans compter la variété de mise au format, quelques 5000 sortes de papier, résultant de la combinaison de qualités variées de pâtes à papier, et de variantes de grammage et de couleur décidées par la production. 10 nouvelles sortes par an sont ajoutées au catalogue, peu en sont retirées.  
PAPCAR offers with no restriction a variety in size cuts, some 5000 sorts of paper, resulting from combining various qualities of pulp, and variations of grammage and colours decided by production. 10 new sorts per year are added to the catalogue, little is taken out.  


Dans les faits, une centaine seulement de ces articles supportent un flux de demande régulier et peuvent être qualifiés de ‘courants’, le reste du catalogue servant une demande plus pointue et occasionnelle, sujette généralement à des courants de mode (trames particulières) voire à des variations saisonnières (couleurs).
Within facts, only about a hundred  of these articles stand the flow of regular  demands and can be qualified of ‘standards’, the rest of the catalogue being for a more specific and occasional demand, generally liable to trends (particular warps) or even  seasonal variations (colours).


Les rouleaux de papier sont produits à partir de pâtes approvisionnées auprès de fournisseurs internationaux qui, selon leurs origines, offrent une forte diversité de fibres.  
The rolls of paper are produced from pulps supplied by international suppliers, and which, according to their origins, offer a strong diversity in fibres.  


La fabrication procède en trois étapes :
The fabrication proceeds in three steps:  


* conditionnement, à l’aide d’adjuvants chimiques, de la pâte adaptée pour obtenir la qualité voulue,  
* transformation, thanks to chemical additives, of the suited pulp as to obtain the required quality,  
* ajout des pigments nécessaires au coloris voulu,  
* addition of the necessary  pigments for the required shade,  
* séchage et roulage pour l’obtention d’un rouleau de taille uniforme (qui permettrait d’obtenir par découpe environ 400 ramettes de 500 feuilles A4).
* drying and rolling as to obtain an even-shaped roll (that would allow obtaining by cutting to shape some 400 reams of 500 A4 leaves).


=== Rapidité de livraison ===
=== Speed delivery ===
PAPCAR est le fruit de la fusion de deux entreprises complémentaires d’un point de vue géographique. Cette fusion a préservé leur atout dominant : la proximité et la capacité de livrer chaque client dans un délai court, de 48 heures à la semaine selon les disponibilités.
PAPCAR is the fruit of the merger of two companies complementary from a geographic point of view. This merger has preserved their major asset: proximity and capacity to deliver every client within a very short delay, from 48 hours to a week depending on availability.


La proximité s’appuie sur plus de plus de 20 unités de vente, en charge de la distribution, depuis la prise de commande jusqu’à la livraison.
Proximity leans on more than 20 sales units, in charge of distribution, from order-taking to delivery.


== LA CLIENTELE ==
== CLIENTELE ==
PAPCAR propose son offre à 3 types de clientèle : les imprimeries, les papeteries et les entreprises.
PAPCAR offers its services to 3 types of clientele: printing houses, stationer’s and companies.


Ces quelques chiffres montrent l’importance relative de chaque segment :
These few figures show the relative importance of each segment:


* ''Effectif clients  (% de points de livraison)'' :  
* ''Number of clients (% of delivery places):''  
** 35 % d’imprimeries, 40 % de papeteries détaillantes, 25% d’entreprises.
** 35 % of printing houses, 40 % of retailing stationers, 25% of companies.
* ''CA  réalisé'' '' (% du CA global)'' :
* ''Turnover realized'' ''(% of overall turnover)'':
** 45% imprimeries, 25% papeteries, 30% entreprises. ''Contribution à la Marge'' :
** 45% of printing houses, 25% stationers, 30% companies. ''Contribution to mark-up'':
** 90% imprimeries, -5 % papeteries, 15 % entreprises.
** 90% printing houses, -5 % stationers, 15 % companies.
* ''Part de marché nationale'' :
* ''National market share'':
** imprimeries 50 %, papeteries 30 %, entreprises 10 %.
** printing houses 50 %, stationer’s 30 %, companies 10 %.  


Malgré  leurs attentes différenciées, PAPCAR a mis en place une organisation et des procédés homogènes pour répondre à ces populations :
Despite their different expectations, PAPCAR has put in place an organisation and some homogeneous techniques as to answer the needs of these populations:  


* Par l’étendue de son catalogue, PAPCAR est un fournisseur incontournable pour les '''imprimeries'''.  Celles-ci ''' '''travaillent sur commande pour des entreprises et des particuliers qui recherchent en elles un maître d’œuvre capable,  au delà de l’impression, de les assister dans le design et le montage de leurs travaux (plaquettes de prestige, catalogue, cartes de visite, tracts publicitaires, …) et de les conseiller dans le choix du papier le plus approprié aux effets et aux budgets recherchés.
* By the wide range of its catalogue, PAPCAR is a key supplier for '''printing houses'''.  These latter work under orders for companies and individuals that are looking for a capable project managerbeyond printing, to assist them with the design and editing of their works (PR brochures, catalogue, business cards, advertising leaflets, …) and to give them advice regarding the choice of the most  appropriate paper with the effects and budgets sought.
** Les attentes des imprimeries en découlent : variété de l’offre, en qualité, coloris et prix, et plus encore assurance d'un approvisionnement fiable et rapide. Toutefois, l’avantage du catalogue de PAPCAR se trouve désormais contrecarré par l’avantage de prix de la concurrence sur les produits les plus courants, au risque de ne plus servir que pour les besoins marginaux, là où la concurrence n’a pas d’offre consistante.
** The printing houses’ expectations depend on it: variety in offer, quality, shades and prices, and even more, the assurance of a reliable and quick supply. However, the advantage of the PAPCAR catalogue is now foiled by the advantage in price of competition regarding the most basic products, at the risk of being only used for marginal needs, where competition has no solid offer.
* Les '''papeteries,''' simples revendeurs, sont attentives pour l’essentiel aux marges qu’elles peuvent pratiquer. Le papier ne constitue qu’un produit d’appel (alibi d’entrée dans le magasin),  qui permet au papetier, sitôt la demande servie, d’attirer le chaland sur un bouquin ou toute autre produit à meilleure marge. Aussi se contentent-elles le plus souvent d’un simple assortiment des articles les plus courants (une vingtaine tout au plus) qu’elles stockent en faible quantité et réapprovisionnent pratiquement à l’unité. Sorti de ces articles courants, elles disposent du catalogue général de PAPCAR pour satisfaire, le cas échéant toute demande particulière.
* '''Stationer’s,''' ordinary retailers, are basically vigilant on the profit margins they can take. Paper only constitutes a loss leader (reason for entering the shop), that allows the stationer once done with the demand, to attract the customer’s attention on a book or any other product having a higher mark-up. That is why do they only make, most of the time, with just a selection of the most basic products (no more than 20) that they stock in small quantities and almost re-supply one by one. Besides theses basic products, they have PAPCAR’s general catalogue to satisfy if needed, any particular demand.
** Prix bas et rapidité de réapprovisionnement déterminent le choix de leur fournisseur. Si PAPCAR a réussi jusqu’alors auprès de ces clients, l’arrivée de concurrents plus compétitifs le contraint à éroder ses marges au point de voir ce segment basculer aujourd’hui dans le rouge.
** Low prices and speed in re-supplying determine the choice in suppliers. If PAPCAR has managed until now with its clients, the arrival of more competitive competitors does force it to erode its margins to such a point that this segment is today in the red.
* Une concurrence plus tendue rend le marché des '''entreprises''' difficile, mais attirant par le volume croissant de consommation des imprimantes et photocopieusesLa banalisation des produits fait la part belle au mieux offrant, quitte à changer de fournisseur à chaque commande. Pour compenser son handicap de prix, PAPCAR met en avant ses capacités de service :
* A more strained competition turns the '''company''' market to be difficult but attractive because of the increasing volume in consumption of printers and photocopiersThe standardization of products gives more than their due to the highest bidder, even if it means changing suppliers for every order. As to compensate its price handicap, PAPCAR puts forward its service capacities:
** service de livraison rapide inférieur à 8 heures, contre 48 heures au mieux pour ses concurrents, rendu possible par la proximité de ses implantations régionales;
** Speed delivery service in less than 8 hours, against 48 hours at the best for its competitors, made possible by the proximity of its regional layouts;
** -  capacité de monter et de coordonner les opérations avec les imprimeries en support de leurs opérations de reprographie de masse, pour communication interne ou promotion.
** Capacity of setting up and coordinating operations with printing houses by supporting them in their mass reprography operations, for in-house communication or promotion.


En synthèse, nous retiendrons de ce marché l’importance de l’équilibre entre qualité de service et maîtrise des coûts sur des marchés où la fidélisation de la clientèle est seule porteuse d’une rentabilité sur la durée.  
As a synthesis, we will highlight the importance in this market of the balance between quality of service and cost control on markets where the development of customer loyalty is the only carrier of profitability on the long-term.  


PAPCAR a agencé son organisation pour répondre au mieux, à ses yeux  à cette recherche d’équilibre.
PAPCAR has organized itself as to better answer, in its mind, this search for balance.


== L’ORGANISATION EN PLACE ==
== THE PRESENT ORGANISATION ==
L’activité de PAPCAR est répartie sur plusieurs unités :
PAPCAR’s activity is shared out into several units:


* Le '''Siège social''', situé à Paris, où sont situées la Direction Générale et les principales Directions fonctionnelles, parmi lesquelles :
* The '''Company’s registered office''', located in Paris, and where are the Head Office and the main functional Departments such as :
** la '''Direction commerciale''', en charge de définir la politique tarifaire des produits, d’allouer les objectifs commerciaux aux unités de vente et de coordonner la négociation des contrats avec les grands comptes nationaux ;
** the '''Sales department''', in charge of defining the price policy of products, to allocate sales objectives to  sales units and to coordinate the negotiation of contracts with national major accounts;
** la '''Direction administrative et financière''' qui regroupe la comptabilité, la fiscalité, la gestion centrale de trésorerie et l’étude des dossiers d’investissement ;
** the '''Financial and administrative department''' that centralizes cost and tax accounting, centralized cash management, as well as the consideration of investment dossiers;
** la '''Direction technique''', en charge du développement des nouveaux produits ainsi que de l’organisation industrielle de la production et de la logistique (besoins d’investissements, procédés, politique d’entretien des équipements) ;
** the '''Works department''', in charge of developing new products as well as the industrial organisation of production and logistics (investment needs, techniques, equipment maintenance policy) ;
** la '''Direction des ressources humaines''', qui centralise les activités de paye, de gestion du personnel, de communication interne, etc.
** the '''Human resources department''', which centralizes payments, staff management, in-house communication, etc.


* '''20 Unités de vente et de distribution''',  implantées localement pour desservir 3 à 5 départements,  ont en charge la prospection, la réception, la livraison et la facturation des commandes. Elles reportent à la Direction commerciale qui leur fixe des objectifs de marge et des objectifs de développement et de fidélisation de la clientèle. Dans chaque unité sont situés une Direction locale et 6 pôles d’activité:
* '''20 Sales and distribution units''', laid out locally as to serve 3 to 5 departments, are in charge of canvassing and surveying, reception, delivery and billing orders. They report to Sales management that sets margin and expansion objectives as well as goals for the development of customer loyalty. In each  units are a Local management and 6 activity poles:
** une '''force de vente''', composée de 3 à 5 ingénieurs commerciaux, en charge de prospecter les clients, de négocier les conditions commerciales contractuelles (remises personnalisées), de traiter les litiges commerciaux et de coordonner les opérations spéciales pour le compte des entreprises;
** a '''sales force''', composed of 3 to 5 sales engineers, in charge of canvassing clients, negotiating contractual sales conditions (personalized discounts), dealing with commercial disputes and coordinating special operations on behalf of companies;
** un '''centre de réception de commandes''', capable de traiter plusieurs centaines d’appels téléphoniques quotidiens, pour prises d’ordre, mais aussi pour demandes de renseignements (10% des appels), pour demandes d’information sur le suivi ou la confirmation des dates de livraison (20%), ou pour réclamations (10%) ; après avoir vérifié l’identité de l’appelant, ils engagent la procédure de prise de commande, ou instruisent les requêtes en les transmettant le plus souvent aux services concernés (représentants, comptabilité, ateliers de préparation ou d’expédition, Directeur d’unité).
** a '''centre for receiving orders''', capable of dealing with some hundred daily phone calls, for order-taking but also for inquiries (10% of calls), request for information about the follow-up or confirmation of delivery dates (20%), or for complaints (10%) ; after having checked the identity of the caller, they start the order-taking process, or conduct requests by transmitting them most of the time to the services concerned (representatives, accounting, preparation or expedition workshops, Unit Manager).
*** Aujourd’hui la procédure semble rudimentaire : Seules les commandes issues de clients référencés et non pointés sur liste noire, sont prises en compte. Les ordres sont acceptés sous la seule réserve de vérifier la présence en stock des articles demandés. En cas de rupture ou de niveau de stock apparent faible, l’opérateur s’enquiert par téléphone auprès du magasin ou de l’atelier de préparation pour s’assurer de la réelle disponibilité, sinon de la date de prochain arrivage de l’article en question. Bien que prise en compte,  la date de livraison souhaitée par le client ne peut-être aussitôt garantieLa date de livraison sera planifiée par l’atelier de préparation en fonction de son plan d’ordonnancement.
*** The procedure seems today rudimentary: Only the orders from listed clients and that are not on the black list, are taken into account. Orders are accepted under the only condition that the presence in stock of the products asked is checked. In case of outage or stock level appearing to be low, the operator enquires by phone to the warehouse or preparation workshop as to be sure of the true availability, and if not, of the date of the forthcoming arrival of the product in  question. Even though taken into account, the delivery date wished by the client cannot be guaranteed right awayThe delivery date will be planned by the preparation workshop, depending on its production planning.
** un '''magasin de stockage''' de 2000 rouleaux de capacité, en charge de gérer les approvisionnements auprès des usines et la manutention (5 caristes) des rouleaux entre le magasin et l’atelier de préparation (300 mouvements quotidiens d’entrée et de sortie de rouleaux); chaque jour, compte tenu des quantités restantes de chaque article, du délai moyen de livraison (4 semaines), des statistiques de consommation, et de la place disponible en magasin, le responsable du magasin décide les besoins de réapprovisionnement auprès des unités de production.
** a '''warehouse''' able to contain 2000 rolls, in charge of managing supplying for the plants, as well as the handling (5 fork-lift truck operators) of the rolls from the warehouse to the  preparation workshop (300 daily movements regarding going and leaving rolls); everyday, depending on the quantities left of each product, on the average delivery deadline (4 weeks), on the consumption statistics, and on the room left in the warehouse, the head of the warehouse decides of the supply needs with the production units.
** un '''atelier de préparation''' opère la mise au format des articles commandés qu’il remet au service de livraison; il opère selon un ordonnancement optimisé des travaux, qui vise à minimiser les chutes et les allers-retours de rouleaux entre l’atelier et le magasin, compte tenu de la visibilité du carnet de commande, des dates de livraison souhaitées voire impératives (entreprises) et de la capacité de mettre de côté momentanément les préparations partielles.
** a '''preparation workshop''' takes care of cutting in size the ordered products and handing themin to the delivery service; it operates according to an optimized planning of works, aiming at minimizing off cuts and manipulations of the rolls between the workshop and the warehouse, according to the visibility of the order book, of the wished delivery dates indeed even urgent (companies) and of the capacity of postponing for a short while partial preparations.
** un '''service de livraison''' en charge de regrouper les commandes et de monter les tournées de livraison confiées à des camionneurs sous contrat ; sitôt retournés, les bons de livraison contresignés par les clients sont communiqués au service de facturation pour lui permettre de procéder à leur facturation.
** a '''delivery service''' in charge of grouping orders and setting up delivery rounds entrusted to lorry drivers under contract; the delivery slips, once returned countersigned by the clients, are given to the invoicing department so it can proceed to billing.
** un '''service de facturation'''  en charge d’établir les factures et d’opérer les relances en cas de retard de paiement. Les règlements sont adressés directement à la Direction financière en charge des relations avec les banques. Tout litige ou retard est notifié au représentant chargé du compte-client concerné.
** an '''invoicing department''' in charge of establishing invoices and sending reminder letters in case of delay in payment. Payments are sent directly to the financial department in charge of relations with banks. All disputes or delays are notified to the representative in charge of the concerned client account.
* '''2 Unités de production,''' l’une située à proximité du port du Havre, l’autre près de Bordeaux, ont en charge l’approvisionnement des unités de vente en rouleaux, prêts à la découpe. Elles sont rattachées à la Direction technique et sont responsabilisées principalement sur des objectifs de coûts, de taux de service et de la qualité des produits livrés en réponse aux demandes émanant des unités de vente.
** Malgré des procédés de fabrication identiques, ces unités se répartissent la gamme de produits : la première, dotée d’un outil industriel récent et fortement automatisé, couvre le haut de la gamme (petites séries), la seconde qui dispose d’outils anciens mais robustes se réserve la gamme de papiers de base (séries allongées). Les rouleaux produits ne sont pas stockées et sont aussitôt livrés aux unités de vente qui les ont commandés.


L’activité d’une unité de production est répartie sur 5 services :
* '''2 Production units,''' one located not far from the Havre harbour, and the other near Bordeaux, are in charge of supplying the sales units with rolls, ready to be cut into shape. They are attached to the Works department and are mainly responsible for cost objectives, service delivered products in response to the demands coming from the sales units.
** Despite identical fabrication process, these units share out among them the product range: the first one, equipped with a recent and highly automated industrial tool, covers the upper part of the range (short runs), the second one, equipped with older but robust tools is in charge of the standard paper range (long run). Rolls produced are not kept in stock. They are delivered straight away to the sales units that have ordered them.


* le '''service de planification''', en charge de programmer pour le court terme (4 semaines à venir) la production nécessaire pour couvrir les demandes des unités de vente, en tenant compte des opérations de maintenance. Il estime ailleurs les besoins d’approvisionnement en pâte à papier à moyen terme (12 mois) pour laisser à la cellule d’approvisionnement la latitude d’optimiser ses ordres au gré des tendances de prix. Compte tenu du plan de charge, le délai moyen de livraison d’une demande émanant d’une unité de vente est de 4 semaines ;
The activity of one production unit is shared out into 5 departments:
* l’'''atelier de production''', plus ou moins automatisé selon l’usine, en dehors des chargements et réglages à l’occasion des changements de produits, contrôlés par des techniciens ;
* le '''service de transport''', en charge de coordonner les transports nécessaires à l’approvisionnement des unités de vente ;
* la '''cellule d’approvisionnement''', en charge d’administrer les approvisionnements de pâtes à papier nécessaires aux besoins de l’unité ; elle passe aujourd’hui ses ordres à un négociant, capable d’intervenir sur les places de marché auprès des principaux traders ou producteurs internationaux et capable coordonner les livraisons jusqu’aux portes de l’entrepôt de l’usine (sous un délai de 2 à 4 mois selon la provenance). Des capacités de stockage complémentaires peuvent, le cas échéant, être utilisées dans des entrepôts tiers situés à proximité de l’usine pour couvrir d’éventuels approvisionnements anticipés (selon les disponibilités et évolution de prix indiqués par l’agent) ;
* un '''bureau de méthode et de maintenance,''' en charge d’une part de superviser la mise en production des nouveaux produits mais aussi de superviser et de coordonner l’entretien et la remise en état des machines en cas de dysfonctionnement, en collaboration avec les fournisseurs d’origine ou des prestataires spécialisés.


== LE SYSTÈME D'INFORMATION EXISTANT ==
* The '''planning department''', in charge of short term programming (4 coming weeks) for the necessary production to cover the demands of the sales units, taking into account maintenance
Comme pour la plupart des entreprises nées avant l’usage généralisé des technologies de l’information, le système d’information existant ne découle pas d’une conception globale qui aurait visé à la fois le support optimal des activités opérationnelles et l’appui pertinent des activités de pilotage et qui aurait anticipé les transformations organisationnelles attendues à moyen et long terme. Au contraire, le système d’information en place s’est constitué par l’adjonction au fil du temps d’applications informatiques conçues et mises en place dans une approche purement pragmatique de recherche d’efficacité. La première cartographie présentée en annexe 6 situe les différentes applications informatiques mises en œuvre au sein des unités de PAPCAR qui supportent ensemble le système d’information de PAPCAR.
* operations. It estimates elsewhere the supply needs in pulp on the medium term (12 months) as to give the supply service the leeway for optimizing its orders according to price trends. Given the work schedule, the delivery average delay for a demand from a sales unit is of 4 weeks;
* The '''production workshop''', more or less automated depending on the factory, not comprising loading and adjustments when changing products, under control of technicians;
* the '''transport service''', in charge of coordinating the necessary transportations to the supplying of sales units;
* the '''supply service''', in charge of administrating pulp supplies necessary to the needs of the unit; it now puts in orders to a wholesaler dealer, capable of intervening on market places with the main traders or international producers and capable of coordinating the deliveries all the way to the door of the factory’s warehouse (with a delay of 2 to 4 months depending on the place of origin). Supplementary stocking capacities can, if needed, be used in the warehouses situated nearby the factory as to cover possible anticipated supplies (according to  availabilities and the evolution of price indicated by the agent) ;
* a '''maintenance and method department,''' in charge, on the one hand, of supervising the production setting of new products but also to supervise and coordinate the up-keep and fixing of the machines in case of dysfunction, in collaboration with the original suppliers or specialized providers.  


Nous examinerons tout d’abord le contenu et l’utilité de ce système, nous en identifierons les limites et les manques dans le contexte organisationnel existant,  puis nous développerons les différents scénarios d’évolution possibles, pour faire face dans un premier temps aux problèmes quotidiens rencontrés, pour anticiper dans un second temps une portée plus stratégique à moyen et à long terme.
== THE EXISTING INFORMATION SYSTEM ==
As for most firms born before the generalized usage of information technologies, the already existing information system does not come from an overall conception that would have aimed all in all at the optimal support of operational activities and the pertinent support of management activities and that would have anticipated the organisational transformations expected in the medium and longer term. On the contrary, the information system in place grew by the adjunction in time of computer applications conceived and put in place in a purely pragmatic approach to search for efficiency. The first cartography presented in appendix 6 situates the different computer applications put in place within PAPCAR units and that support together the information system of PAPCAR.


Afin de décrire et de manipuler les différentes composantes du système d’information (SI), nous suivrons le canevas suivant proposé par les praticiens de l’urbanisme et qui tente de répondre aux questions suivantes :
We will first examine the content and usefulness of this system, we will identify the limits and wants within the present organisational context, and then we shall develop the different possible evolution scenarios, as to be able, in a first place, to overcome the daily problems met, as to anticipate in a second place a more strategic focus on medium and long term.
[[Fichier:Canevas proposé par les praticiens de l’urbanisme.png|alt=Canevas proposé par les praticiens de l’urbanisme|centré|vignette|500x500px|Canevas proposé par les praticiens de l’urbanisme]]


* Pour quels métiers et pour quels enjeux concourt le SI ?
As to describe and manipulate the different components of the Information System (IS), we shall follow the following canvas put forward by city planning practitioners and that tries and answer the following questions:[[Fichier:Canevas proposé par les praticiens de l’urbanisme.png|alt=Canevas proposé par les praticiens de l’urbanisme|centré|vignette|500x500px|Canevas proposé par les praticiens de l’urbanisme]]
* Par quels services informationnels le SI contribue-t-il à la mise en place d’une organisation capable de répondre à ces enjeux ?
* Quelles définitions et quelles règles de gestion sont mises en forme et véhiculées à travers ses services ?
* Par la mise en œuvre de quelles technologies et dans quelle architecture applicative d’ensemble ces services sont-ils effectivement délivrés ?
* Quelle infrastructure permet d’assurer aux services les niveaux de performance, de disponibilité et de sécurité  requis ?


=== Vue Métier ===
* To what jobs and what stakes does the IS contribute?
La représentation du métier décrit d’une part les objectifs ciblés par l’action d’organiser et d’autre part les modes de fonctionnement effectivement mis en oeuvre par l’organisation.
* By what informational services does the IS contribute to the setting up of an organization capable of answering these stakes?
* What definitions and management rules are placed out and conveyed through these services?
* By what means are elaborations regarding technologies as well as in what overall applicative architecture are these services actually delivered?
* What is the infrastructure that allows services to ensure the performing, availability and required security levels?


La première représentation, '''cartographie des processus,''' résume les objectifs de l’organisation, alignés sur la compréhension des marchés et des activités qui composent le métier et la raison d’être de l’entreprise: ce que l’entreprise entend maîtriser pour exister.
=== Business View ===
[[Fichier:Cartographie des processus.png|centré|vignette|500x500px]]
The representation of the business describes on the one hand the goals targeted by the action of organizing, and on the other hand, the operating process actually set up for the organisation.


L'entreprise affiche ainsi ses ''finalités'' d’organisation, par l’énoncé des processus les plus généraux autrement dit à un niveau macroscopique- en regard des attentes du marché auxquelles elle se doit de construire une réponse. Ces processus que l'entreprise entend maîtriser, dans leurs capacités et leurs savoir-faire, s'articulent entre eux sous la forme d’une organisation qui devra :
The first representation, '''cartography of processes,''' sums up the objectives of the organisation, in line with the comprehension of markets and activities that compose the business and the raison d’être of the company: what the company looks to mastering as to exist.*
[[Fichier:Cartography of processes PAPCAR.png|alt=cartography of processes PAPCAR|centré|vignette|600x600px|cartography of processes PAPCAR]]


* répondre aux attentes de la clientèle en créant de la valeur (processus de production des biens et services),
At a first level (in light colour on the diagram) the company puts up its organisation goals, by setting forth the more general -or strategic- process in view of the expectations of the market and to which it must elaborate an answer, in the framework of an organisation that will have to:
* assurer la pérennité et le développement de l’entreprise (processus de management et de développement),
* Answer the clientele’s expectations by creating value (goods and services production process),  
* assurer la cohésion interne autour d’activités transverses qui constituent un socle de support aux autres processus (processus de support).
* Ensure the viability and development of the firm (management and development process),  
* Ensure in-house cohesion by constituting a platform having activities opposite the other processes and in charge of managing the resources and functions within statutory reach (support process).  


Chaque processus sert une finalité opérationnelle dont les enjeux sont explicités par des facteurs de performance (efficacité, efficience, fiabilité, prévention de risque ou encore flexibilité). Chaque processus est pour ce faire le cadre d’exercice d’activités, dont l'agencement des procédés et des ressources allouées détermine la capacité organisationnelle pour répondre à ces enjeux ('capabilities').
Each process identifies itself to an operational purpose bearing stakes materialized by performance factors, in terms of effectiveness, efficiency, reliability, risk prevention or even wanted flexibility. Each process is in that matter the centre of activity exercises, for which the processes and resources allocated determine the organizing capacity as to answer these stakes.


La séparation des processus marque la volonté de rendre autonomes leurs organisations internes et les ressources qui leur sont respectivement dédiées. Ainsi, le processus « servir les demandes des clients » est libre de s’organiser indépendamment du processus « approvisionner les UV » : des objectifs de performance spécifiques, pas de structure de coordination commune, tout au plus des synergies à rechercher dans un jeu d’interactions convenues. Entre ces deux processus s’établissent alors des relations formelles de service, sous forme de transactions (demande/réponse).
At a second level (darker-looking on the diagram) appear the processes called ‘functional’, and that show as much contributions to added value,  in terms of  capacity and know-how that the firm (PAPCAR in this case) intends mastering in the realisation of strategic processes.  


Toute activité pourrait être l’objet d’une telle organisation autonome, dotées de ressources en propre. A contrario, le choix de regrouper des activités dans un même processus incite à considérer globalement l’organisation du processus sans isoler l’une quelconque des activités qui le composent. Ainsi, la représentation choisie ne laisse pas de place, dans la stratégie actuelle, à l’organisation autonome, voire à la sous-traitance d’une activité de livraison ou de préparation. En effet, si l’organisation interne de la ‘préparation’ et de la ‘livraison’ sont effectivement indépendantes, elles s’inscrivent dans le cadre de coordination que constitue le processus « servir les demandes des clients ».  
Separating processes shows the determination of bringing the organisation of their functioning up to be self-sufficient, same for the resources respectively given to them. Therefore the process « serve client demands» is free to organizing itself independently from the process « supplying SU»: specific performance objectives, no joint coordination structure but at the most synergies to look for in a game of agreed interactions.  


L’annexe 1 énumère les principaux processus identifiés par PAPCAR.
Any activity (component of a process) can when it comes to it, be the centre of some organisation and self-sufficient resources. On the contrary, the choice of not doing so encourages considering the overall organisation process without isolating one of some of the activities composing it. In this way, the chosen representation does not leave any room in the present strategy for self-organisation or even to farm out a delivery or preparation activity. In effect, if the in-house organisation of the ‘preparation’ and ‘delivery’ are actually independent, they fall within the coordination scope that the process « serve client’s demands » constitutes.  


L’annexe 2 illustre, sous forme d’un « diagramme de collaboration », la configuration organisationnelle actuelle du processus «servir les demandes des clients ». Y apparaissent les acteurs de l’organisation et les activités qui leur sont affectées pour répondre à l’afflux des demandes des clients.  
Appendix 1 stresses the scope of the main functional processes accepted by PAPCAR.


L’annexe 3 affine encore cette représentation, sous forme d’un « Workflow »  ou  «diagramme d’activités» qui rend explicite les principes, ou règles de gestion, motivant l’enchaînement des activités opérées depuis ''un'' ''événement initiateur'', ici la commande d’un client jusqu'à l'obtention résultat attendu, en l’occurrence la facturation de la commande livrée. Cette représentation "opérationnelle" traduit concrètement de quelle manière les acteurs de l'organisation interviennent dans le cadre du processus décrit pour répondre à ''une sollicitation'', "commande du client" dans l'exemple cité. La description du processus est ainsi affinée en ses différentes activités.
Appendix 2 illustrates, under the « collaboration diagram»,   the present organisational configuration of the process «serve the client’s demand ». There, are present the actors in the organisation and the activities they are responsible for as to answer the flow of client demands.  


A cette maille, le processus apparaît comme un ensemble de "procédures organisées" permettant de faire face à chaque événement. Quelques exemples de ces procédures organisées sont (i) le "traitement de la demande d’un client, depuis la prise d’ordre jusqu’à la facturation"; (ii) le "traitement d’une réclamation faite par un client, depuis la réception de la plainte jusqu’à la résolution du litige"; ou encore (iii) le "traitement d’annulation d’une commande".  
Appendix 3 hones this representation, under the shape of a « Workflow »  or  « activity diagram» that turns explicit the principles or management rules, motivating the string of activities operated from ''one'' originator event, in this case, the client’s demand going as far as the normal expected result, in this case the invoicing of the delivered order. This operational representation shows concretely in what way do the actors of an organisation intervene within the framework of the process described as to answer ''one'' entreaty. The description of the process is therefore honed for the different activities.


=== Vues  Système d’information et  Système informatique ===
Just as the image of the « processing for client demand, from order-taking to billing» another workflow could define the « processing for a client’s complaint, from complaint reception to settling the dispute », or even the « processing for order cancellation». At this point, the process appears as a body of « organized procedures » to be able to face ''every'' event.  
Le système d’information découle de l’usage fait par une entreprise des technologies de l’information et de la communication en support de l’organisation de ses processus métier.  


Une première représentation concrète du système d’information part de la reconnaissance des principaux systèmes informatiques implantés dans l’entreprise et de l’identification des acteurs dans l’organisation qui en ont l’usage.  
=== Information system and Computer system Views ===
An information system ensues from the usage made by a company of the information and communication technologies as support of the organisation of its business processes.  


Sous forme de cartographie « applicative »,  l’annexe 6 présente une telle vue d’ensemble des systèmes informatiques qui supportent ensemble le système d’information de PAPCAR et décline leurs principales fonctionnalités. Cette cartographie localise les différentes applications informatiques mises en oeuvre au sein des unités de PAPCAR afin d’en préciser les bénéficiaires et de comprendre les échanges d’information qui dictent leur contour.  
A first concrete representation of the information systems starts from the acknowledgement of the principal computer systems implemented inside the company as well as the identification of the actors within the organisation that use them.  


Décrire plus finement le SI revient à décliner quatre strates (couches) :
Under the scope of an « applicative » cartography, appendix 6 presents such an overall view of the computer systems that backup altogether PAPCAR’s information system and states their main functions. This cartography localises the different computer applications put in place within PAPCAR units as to be able to specify the beneficiaries and to understand the information-sharing that dictate where they stop.


* la strate « fonctionnelle » du SI :
Describing more subtly the IS comes down to decline four stratums (layers):
** Elle  répond aux questions : ‘quels services le SI délivre-t-il à l’entreprise ?’  ‘pour rendre possible quelle ''« capacité de faire »''’.  Cette strate recense les services informationnels que le SI apporte aux acteurs et à l’organisation, en support de leurs activités et des processus dans leur ensemble. Tout service désigne un besoin ou « service attendu » du SI qui confère à l’organisation une capacité significative en regard des facteurs de performances du processus servi. Ainsi, si la connaissance du plan de production rendue accessible  aux commerciaux permet de proposer aux clients une échéance  de livraison certaine et développe d’autant la qualité de service perçue ou le volume de ventes,  le contrôle d’un processus de recouvrement de facture permet de systématiser le contrôle des délais de paiement, l’émission d’alarme et de relance afin de réduire le risque d’impayés et délai de recouvrement du crédit client.
** La diversité des services potentiels est résumée dans la classification proposée en annexe 4.
* la strate « applicative» du SI :
** Elle couvre le champ des solutions technologiques que l’entreprise met en œuvre pour satisfaire aux attentes de services.
** Elle décrit le volet technologique du SI, comment le SI est physiquement « implanté » en différentes applications, et comment  les techniques de base (base de données, outil de workflow, moteur de règles, outils d’analyse statistique, etc.)  sont mises en œuvre pour délivrer les services attendus.  Parfois, ces technologies sont déjà intégrées pour répondre aux attentes de processus typiques d’un métier dans  un « package » ou « progiciel » qu’il suffira de paramétrer pour l’insérer au sein de l’organisation. L’intégration des briques de base ou le paramétrage de progiciels conduit à exploiter ainsi des « Applications » destinées à délivrer un ensemble de services.
** Quand ils ne résultent pas simplement de l’adjonction au fil du temps et au gré des opportunités, le nombre et les frontières des différentes applications résultent d’une démarche d’« architecture applicative », visant à mutualiser, consolider, ce qui se ressemble ou au contraire ménager l’autonomie ou la modularité de ce qui se complète.
* La strate  « information » :
** Elle répond à la question : quelles sont et comment accéder aux informations présentes dans mon SI ?
** « Quelles sont » invite à expliciter la signification des multiples données manipulées : quels objets métier caractérisent-elles ?  Que représentent-elles ? Comment sont-elles élaborées, collectées, transformées ?
** « Comment accéder à ces informations » vise non seulement à inventorier et localiser l’information disponible, mais tend à identifier la présence d’une même information dans plusieurs applications et prévenir tout risque d’incohérence. Laquelle de ces applications est le point de référence ou « référentiel » quand les autres ne disposent que de recopies ? Dès lors, par quel procédé « d’intégration » est-il possible d’assurer la cohérence d’ensemble au fil des événements qui affectent cette information ?  
** La formalisation de ce point de vue sera étudiée plus en détail dans le cadre du Cas N°2 : Réservations hôtelières.
* La strate « infrastructure technique » :  
** Elle répond à la question : sur quel socle technique repose l’implantation et l’exploitation des applications ?
** Elle désigne l’infrastructure physique capable de supporter le fonctionnement régulier des applications. Elle décrit non seulement la nature et l’architecture des équipements physiques (réseau, stockage, serveurs, postes de travail, plates-formes de communications, etc.), mais resitue également cette architecture dans un contexte d’exploitation (supervision, administration, sauvegarde) répondant aux contraintes de performance, de disponibilité, ou de sécurité, etc. 


Dans le cadre de PAPCAR, nous ferons les constats suivants:  
* -  the « functional » stratum of the  IS:
** It answers questions such as: ‘what services does the IS give the company?’  ‘to make possible what type of ''« ability to do»''’.  This stratum draws up a list of informational services that the IS brings to the actors and the organisation, as a support to their activities and to the body of processes. All services indicate a need or « expected service» from the IS that gives the organisation a significant capacity, depending on the performance factors of the given process. Therefore, if the knowledge of the production scheme handed-in to the sales people allows offering clients a definite delivery date and develops even more the quality of service given or the sales volume, the control of an invoicing payment process enables to systematize the control of terms of payment, editing alarms and reminder letters so to reduce the risks of outstanding bills and delays in the collection of the client’s payment.
** The diversity in possible services is synthesized in the classification given in appendix 4.
* -  the « applicative» stratum of IS :  
** It covers the scope of technological solutions that the company puts in place as to satisfy service expectations.
** It describes the technological section of IS, how the IS is physically « implanted » within different applications, and how the basic techniques (data bases, workflow tools, rules engine, statistical analysis tool, etc.) are set up to deliver the expected services.  Sometimes these technologies have already been integrated as to answer the process expectations typical from a business in a « package » or « software package » that will just need to be parameterized as to be integrated within the organisation. Integrating building blocks or the parameterization of software packages leads to run in that way some « Applications » dedicated to delivering a body of services.
** When they do not just only result from the adjunction brought along with time going by and opportunities, the number and frontiers  of the different applications result from an « applicative architecture » approach, aiming at mutualizing, consolidating what looks alike, or on the contrary, to handle with care the autonomy or modularity of elements complementing one another.
* The « information » stratum :
** It answers the question: what are and how to access the information present in my IS?
** « What are » encourages clarifying the signification of the much data handled: what type of business objects do they characterize?  What do they represent? How are they elaborated, collected, transformed?
** « How to access this information» aims not only at making an inventory and localizing the available information, but tends to identify the presence of the same information in several applications and prevent any risks of incoherence. Which one of these applications is the reference point when the others only have recopies? From then on, by what «integration » means is it possible to ensure the overall coherence to the chain of events affecting this information?  
* -  The « technical infrastructure » stratum :
** It answers the question: on what technical base do the setting up and running of these applications stand on?
** It designates the physical infrastructure capable of supporting the functioning of applications on a regular basis. It describes the nature and architecture of physical equipments (network, stocking, servers, work stations, communication platforms, etc.), but also recreates this architecture within a running context (supervision, administration, saving) meeting constraints in performance, availability, or security, etc.


* Des locaux techniques sont réservés dans chaque site (siège, unité de vente ou de production) pour héberger les différents serveurs supports d’application et les équipements de communication ;
In the PAPCAR framework, we shall do the following observations:
* Les sites sont reliés entre eux par un réseau logique « Frame relay », solution sécurisée et exploitée par l’opérateur  France-Telecom ; cette solution garantit un débit minimum avec une grande flexibilité pour le support des trafics fluctuants (échanges de fichiers, messagerie, etc.) ;
* L’exploitation, le support aux utilisateurs et l’administration de l’ensemble des systèmes sont confiés, par un contrat d’infogérance conclu il y a 2 ans pour une durée de 5 ans, à une société tierce capable d’opérer à distance et d’intervenir sur chaque site à tout moment. Heureusement, car il n’est pas de semaine où l’un des 50 serveurs ne s’interrompt. L’exploitant s’engage à intervenir sous 4 heures, mais le désordre engendré est considérable et demande plus d’une journée pour être résorbé ;
* Le département informatique, composé du responsable informatique et de 3 techniciens, est rattaché  à la Direction Administrative et Financière.  Ce département administre pour l’essentiel les relations avec les partenaires techniques, exploitants, fournisseurs ou sociétés de service et assiste par ailleurs la Direction Générale et les Directions opérationnelles à dégager les axes d’investissements. Chaque Direction, constituée en maîtrise d’ouvrage (MOA) fait valoir directement auprès de la Direction Générale ses propres besoins de développement et d’investissement.
* Le budget annuel d’exploitation informatique s’élève à près de  2 millions d’€, soit près de 2 % du CA, bien moins que le taux moyen du secteur industriel d’environ 3,5%. Ce budget recouvre les coûts de fonctionnement, les coûts de télécommunication, les prestations d’infogérance, les salaires du département informatique, les coûts de maintenance applicative, Les investissements et nouveaux développements engagés ces dernières années pour la constitution des DWH ventes et techniques n’ont représenté l’an dernier qu’environ 10 % du budget global (le budget consacré aux nouveaux développements s’élève couramment à 30 % du budget global).


== PROBLEMES et DYSFONCTIONNEMENTS ACTUELS ==
* Technical premises are kept on every site (head office, sales or production unit) as to home the different servers supporting applications and communication equipments;
Si son dynamisme et sa qualité industrielle lui ont permis de maintenir une croissance régulière depuis de nombreuses années,  PAPCAR semble avoir atteint un seuil critique, au delà duquel tout semble se détraquer. On observe en effet depuis de nombreux mois :
* The sites are linked up by the logic network « Frame relay », secured solution and ran by the operator France-Telecom; this solution guarantees a minimum output with great flexibility for the support of fluctuating traffic (exchanging files, electronic mail, etc.) ;
* The running, the support to users as well as administrating all the systems is entrusted, by means of an outsourcing contract concluded two years ago and for a 5-year duration, to an outsourcing company capable of managing from afar and of intervening on every site at any time. A good thing, as there isn’t a week that goes by without one of the 50 servers failing. The runner commits itself to intervening within 4 hours, but the disorder caused is sizeable and wants more than a day to be  brought down ;


* La dégradation du taux de service des demandes par l’engorgement des magasins
* The computer department, composed of the computer service manager and of 3 technicians, is attached to the Administrative and Financial Department. This department administrates essentially the relations with technical partners, runners, suppliers or service companies as well as helping General Management and Operational management as to focus on investment lines. Each Managing department, constituted of product owners brings out its own needs, in terms of development and investments, directly to General management.
** Les magasins des unités de vente sont pleins, et pourtant le nombre de rupture des articles n’a jamais été aussi fort ;  le modèle logistique actuel ne semble plus adapté à la démultiplication des produits. Les magasins sont ankylosés par une pléthore d’articles à faible rotation qui ne permettent plus, par défaut de place, d’approvisionner les articles demandés. En conséquence plus d’une commande sur trois ne peuvent être aujourd’hui satisfaites, par défaut de disponibilité dans les délais admis par les clients.
* La dégradation de la qualité des relations avec la clientèle 
**Le dysfonctionnement précédent se répercute sur l’ensemble des activités et en particulier sur les centres de réception des appels client. Confronté à un nombre croissant de situations jusqu’alors exceptionnelles (articles demandés indisponibles, rappels du client pour différer la date de livraison suite au constat d’insuffisance de l’article annoncé initialement comme disponible, annulation de commande, retard de paiement, factures contestés, …), ceux-ci consacrent la majorité de leur temps dans des relations nécessaires mais non productives et laissent apparaître au client le désordre ambiant.
** Les plus touchés par cet état de fait sont les imprimeurs, qui ne peuvent supporter face à leurs clients de tels aléas. Qui plus est, ils prennent conscience qu’ils sont traités à l’égal des autres, sans la moindre compréhension de la spécificité de leurs  métiers.
** Les entreprises ne sont pas trop touchées, compte tenu des contrats d’engagement de service qui les rendent prioritaires, et du caractère standard des articles livrés. En revanche, face à cette situation les représentants freinent leur allant naturel pour démarcher de nouveaux clients et prendre des engagements que PAPCAR ne saurait tenir.  
** Les papetiers eux non plus ne semblent pas trop touchés par l’indisponibilité des articles de base. En revanche, le désordre ambiant semble dégrader la régularité des délais de livraison (plus de quatre jours parfois entre les délais actuels et ceux auxquels ils s’étaient habitués). Pour eux, cette incertitude se traduit par un risque de « désassortiment » de la gamme qu’ils présentent à leur propre client et ils hésitent entre stocker davantage ou aller voir ailleurs.


La situation de crise révèle naturellement le défaut d’informations utiles. En particulier, PAPCAR ne dispose ni d’information globale sur les stocks, ni de statistiques sur les ventes manquées, encore moins de traces historiques de l’évolution des stocks (la rupture remonte à quand, les rouleaux présents en magasin y sont depuis combien de temps). Pour finir, les pointages faits en magasins révèlent de nombreuses inexactitudes entre les quantités disponibles théoriques et effectives.
* The annual budget for computer running is of 2 million €, that is  about 2 % of the turnover, far less than the average rate for the industrial sector of about 3,5%. This budget covers functioning costs, telecommunication costs, outsourcing services, the wages of the computer department, applicative maintenance costs. Investments and new developments engaged these last few years for the constitution of DWH sales and techniques did only represent last year about 10 % of the overall budget (the budget consecrated to new developments goes regularly up to 30 % of the overall budget).


C’est alors le moment de se retourner vers la production : est-il possible de raccourcir le délai d’approvisionnement des unités de ventes. A priori les unités de production ne tournent pas à plein régime, mais l’analyse révèle une utilisation non optimisée de la capacité globale. L’unité du Havre est sous-utilisée plus d’un tiers de son temps quand, au même instant l’unité de Bordeaux est saturée par les demandes sur les manquants.
== PRESENT PROBLEMS and DYSFUNCTIONS ==
If its dynamism and its industrial quality have allowed it to maintain regular growth for a certain number of years, PAPCAR seems to have reached a critical threshold, beyond which everything seems to go wrong. Have been actually observed for many months:


== L’HEURE DE REAGIR ==
* The degradation of the service demands rate due to saturation inside  warehouses  o The warehouses of sales units are full though the number of product outage has never been that important; the actual logistic model doesn’t seem to be adapted anymore to the de-multiplication of products. Warehouses are saturated with a plethora of products having weak rotation and that don’t allow anymore, because of lack of room, to stock in the products wanted. Consequently, more than one order out of three cannot be satisfied at present, because of lack of availability in delays admitted by clients.
A l’heure où la personnalisation et la qualité du service déterminent les positions concurrentielles, la dégradation  de fonctionnement des unités de vente ne peut perdurer.  
* The degradation of the quality  in the relation with the clientele  o The previous dysfunction has repercussions on all activities and particularly on call centres receiving clients’ calls. Confronted to a growing number of situations that were exceptional until then (required products non available, clients called back to postpone the delivery date after observing a lack in the product initially given as available, cancellations of orders, delays in payment, disputed bills, …), these latter spend most of their time in necessary but non productive dealings and that show the client the surrounding turmoil.
** The ones to be the most hit by this irrefutable fact are printers, as they cannot stand such uncertainties when confronted to clients. Moreover, they realize they are being treated just like the others, without any understanding of the specificity of their job.
** Companies are not hit that much, because of the contractual service obligations that give them priority, and of the standard nature of the products to be delivered. However, confronted to this situation, representatives hold up their natural enthusiasm to go and canvass new clients and take new contracts that PAPCAR would not be able to fulfil.  
** Stationer’s do not seem to be hit either by this unavailability in basic products. However, the surrounding disorder seems to be causing damage to the regularity in delivery delays (sometimes more than four days between present delays and the ones they were used to). For them, this uncertainty comes in the shape of a « solding out » risk in the product range they offer to their own clients, and so they hesitate between stocking more and going elsewhere in terms of supplies.


La direction générale de PAPCAR entend réagir vigoureusement à cette analyse pessimiste.  
These times of crisis reveal of course the lack of useful information. In particular, PAPCAR does not have at disposal either overall information about stocks, nor statistics on failed sales, nor even traces of the history of stock evolution (when did the outage happen, how long have the rolls in stock been there). At last, warehouse checking offs reveal many inaccuracies regarding available quantities of paper and the actual ones.


* Que faire ?
It is then time to turn to production: is it possible to reduce the supply delays of sales units? In principal, production units do not work at full capacity, but the analysis reveals a non-optimized usage of the overall capacity. The Havre unit is underused for more than a third of the time, when at the same moment, the Bordeaux unit is glutted by the demands regarding inventory shortage.
** Consciente de bénéficier d’un personnel de qualité, d’un savoir-faire technique compétitif et d’installations industrielles performantes,  la Direction s’interroge sur les moyens de rendre plus efficace son organisation.  


Deux actions sont envisagées :
== TIME TO REACT ==
In times where personalization and quality of service determine competitive positions, the deterioration of sales unit running cannot go on.


# A court terme, engager les aménagements de procédures et le cas échéant des systèmes d’information qui permettraient de résorber au plus vite cette situation de crise;
PAPCAR’s General management intends to react vigorously against this pessimistic analysis.  
# Prendre le temps de réfléchir, aux transformations de toutes natures à apporter pour le moyen terme, depuis la nature des prestations et des services proposés aux clients, jusqu’à l’utilisation faite des capacités industrielles et logistiques. La refonte des systèmes d’information servira dès lors de moteur du changement.


'''La Direction vous demande de l’aider à réfléchir dans cette voie, en dégageant les principales lignes d’action préconisées à court et à moyen terme.'''
What should be done? :


== ANNEXES ==
Conscious of beneficiating from quality staff, of a competitive technical know-how and of performing industrial layouts, Management wonders about the means that would turn its organisation into a more efficient.
=== Annexe 1 : Missions et facteurs de performance des principaux processus fonctionnels ===
 
Missions et facteurs de performance des principaux processus fonctionnels perçus aujourd’hui par la Direction
Two actions are being envisaged:
 
# In the short term, start procedure adjustments and if needed, the information systems that would enable putting an end to this critical situation as quickly as possible;
# Take the time to think about the  transformations of all sorts to be brought in on medium term, from the nature of provisions and services offered to clients, to the use made of industrial and logistic capacities.  The overhaul of the information systems will act as mainspring for change.
 
'''Management asks your help to think in this regard, by highlighting the main lines of action to advocate on the short and medium term.'''
 
== Appendix ==
=== Appendix 1: Missions and performance of the main functional processes perceived today by Management ===
Missions and performance of the main functional processes perceived today by Management
{| class="wikitable"
{| class="wikitable"
|'''Capacités fonctionnelles'''
|'''Functional capacities'''
|'''Mission'''
|'''Mission'''
|'''Facteurs de performance'''
|'''Performance factors  (effectiveness and efficiency)'''
|'''Present level of  satisfaction'''
|-
|Serve client demands
|Deliver client demands and collect sales proceeds
|Demand service rate
 
Respect of wished delays
 
Sales mark-up
|


'''(efficacité et efficience)'''
|'''Niveau satisfaction  actuel'''  
|-
|Servir les demandes client
|Livrer les demandes clients et recouvrer le produit des  ventes
|Taux de service des demandes


Respect des délais souhaités


Marge dégagée par les ventes
|☂


|-
|Order taking
|Qualify and take delivery commitments in response to client  demand
|Demands  transformation rate


|-
Respect of told delays
|Prise d’ordre
|Qualifier et prendre les engagements de livraison  en réponse aux demandes des clients
|Taux de transformation des demandes
Respect des délais  annoncés
|☂
|☂
|-
|-
|Préparation
|Preparation
|Préparer les commandes pour livraison
|Prepare orders for delivery
|Productivité et coût de revient de préparation
|Productivity and production cost for preparation


Respect des délais souhaités
Respect of wished delays


Taux de transformation rouleaux
Rolls transformation rate
|☀
|☀


☀  
 
|-
|-
|Livraison
|Delivery
|Coliser et organiser l’expédition de livraison des commandes client
|Making parcels and organizing the delivery dispatching of client orders
|Respect des délais souhaités
|Respect of wished delays


Coût de revient des livraisons
Production cost for deliveries
|☂
|☂
|-
|-
|Facturation
|Billing
|Etablir les factures et relevés pour recouvrement des commandes livrées
|Establishing invoices and statements for the collection of delivered orders
|Délai et Taux de recouvrement des factures émises
|Delay and collection rate for sent invoices
|☁
|☁
|-
|-
|Gestion de disponibilité
|Availability management
|Entretenir la disponibilité des produits à la vente et mettre à disposition de la préparation les produits commandés
|Keep up the availability of products to be sold and put at disposal the preparation of ordered products
|Taux de disponibilité immédiate des produits
|Immediate availability rate  of products


Productivité et coût de manutention
Productivity and handling costs
|☁
|☁


Ligne 258 : Ligne 262 :


|-
|Supplying SU
|Supply sales and distribution units in response to their  demand
|Cost of materials


|-
Production costs
|Approvisionner les UV
 
|Approvisionner les unités de ventes et de distribution en  réponse à leur demande
Delays in supplying  wanted products
|Coûts des matières
 
Quality of products delivered
|


Coût de production


Délais de fourniture des produits demandés


Qualité des produits livrés
|☁


Ligne 275 : Ligne 282 :




|-
|-
|Développer de nouveaux de produits
|Developing new products
|Mettre en production des produits exploitant les évolutions de matières, de procédés, de coloris afin de préserver son atout  technique.  
|Putting in production products using evolutions of materials, techniques, shades as to preserve its technical asset.  
|Effort d’innovation
|Innovation effort
 
Ahead on competition
 
Satisfaction of client expectations (printers)
|


Avance sur la concurrence


Satisfaction des attentes clients (imprimeurs)
|☀




|-
|-
|Développer notre offre commerciale
|Develop our commercial offer
|Gérer le catalogue de produits proposés à la vente et fixer les prix
|Managing the catalogue of products for sales and fix a price
|Couverture des attentes du marché
|Coverage of market expectations
 
Profitability of distributed products


Rentabilité des produits distribués
Rotation of distributed products
|
 
 


Rotation des produits distribués
|☀


|-
|-
|Acquérir de nouveaux clients  
|Acquire new clients  
|Référencer et  négocier les conditions commerciales
|Listing  and  negotiating the sales conditions offered to new clients
|Transformation rate of canvassing actions


proposées aux nouveaux
Mark-up rate re-calculated for listing
 
clients
|Taux de transformation des actions de prospections
 
Taux de marge remisé pour référencement
|☁
|☁


Ligne 318 : Ligne 328 :


|-
|-
|Fidéliser les clients existants
|Establishing customer loyalty for already existing clients
|Entretenir  la satisfaction  de nos clients  
|Keep up the  satisfaction  of our  clients  
|Taux de satisfaction des besoins clients
|Satisfaction rate of client needs


Taux de remise consentis pour fidélisation
Allowance rate accepted for customer loyalty
|☁
|☁


Ligne 331 : Ligne 340 :


|}
|}


=== Annexe 2 : Processus « Servir les demandes des clients » ou « Distribution » ===
=== Appendix 2: « Serve clients’ demands» or « Distribution » process Diagram of collaboration ===
Processus « Servir les demandes des clients » ou « Distribution »  Diagramme de collaboration  (restreint au « traitement d’une commande »)[[Fichier:Diagramme de collaboration PAPCAR (restreint au « traitement d’une commande »).png|alt=Diagramme de collaboration  PAPCAR  (restreint au « traitement d’une commande »)|centré|vignette|600x600px|Diagramme de collaboration  PAPCAR  (restreint au « traitement d’une commande »)]]
« Serve clients’ demands» or « Distribution » process Diagram of collaboration  (limited to « dealing with an order »)
[[Fichier:« Serve clients’ demands» or « Distribution » process Diagram of collaboration (limited to « dealing with an order ») .png|alt=« Serve clients’ demands» or « Distribution » process Diagram of Collaboration|centré|vignette|600x600px|« Serve clients’ demands» or « Distribution » process Diagram of Collaboration]]


=== Annexe 3 : Procédure de traitement d’une commande ===
=== Appendix 3: Procedure for handling an order ===
Procédure de traitement d’une commande   (Séquence des activités de la demande à la facturation)[[Fichier:Procédure de traitement d’une commande (Séquence des activités de la demande à la facturation).png|alt=Procédure de traitement d’une commande  (Séquence des activités de la demande à la facturation)|centré|vignette|800x800px|Procédure de traitement d’une commande  (Séquence des activités de la demande à la facturation)]]
Procedure for handling an order  (Sequence of activities from demand to invoicing)  
[[Fichier:Information services – major families .png|alt=Information services – major families|centré|vignette|800x800px|Procedure for handling an order  (Sequence of activities from demand to invoicing) ]]


=== Annexe 4 :  Services informationnels - les grandes familles ===
=== Appendix 4:   Information services – major families ===
{| class="wikitable"
{| class="wikitable"
|'''Disponibilité de l’information '''  
|'''Information availability '''


o Première famille de service du système d’information, maîtriser la chaîne « complexe » de l’information depuis son acquisition ou son élaboration jusqu’à sa restitution, afin de mettre à disposition de l’un quelconque des acteurs du processus l’information utile à son action (SGBD, Datawarehouse).  
o First service family of the information system, mastering the « complex » chain of information from its acquisition or its elaboration till its restitution, as to put at the disposal of any of the actors of the process, the information useful to its action (DBMS, Datawarehouse).  
|-
|-
|'''Automatisation des opérations et/ou des  règles de gestion '''  
|'''Automation of  operations and/or management rules '''  


o C’est le service traditionnel des technologies de l’information, appliqué à toute opération, automatisation d’un travail ou d’un simple contrôleL’automatisation  peut porter  aujourd’hui jusqu’à la délégation à un automate  (agents intelligents) d’une fonction «  intelligente » de détection, d’analyse et de décision.  
o It’s the traditional IT service, applied to any operation, automation of some work or just a simple control. Automation can reach, today, the point of delegating to an automaton (intelligent agents) a detection « intelligent » function of analysis and decision.  
|-
|-
|'''Aide à la décision et/ou optimisation de  solutions'''  
|'''Help to decision-taking or  optimisation of solutions'''  


o Tout ce qui contribue à accompagner le cycle de décision, depuis la détection du problème (agents de surveillance), sa compréhension (analyse du contexte, diagnostic), la recherche et l’évaluation des solutions possibles (contrôle de faisabilité, optimisation, simulation),   et enfin le contrôle de sa mise en œuvre et de ses effets.  
o All that contributes to accompanying the decision cycle, from problem detection (surveillance agents), its understanding (context analysis, diagnostic), the  research and evaluation of possible solutions (feasibility control, optimisation, simulation), to the control of its putting in place and of its  effects.  
|-
|-
|'''Contrôle d’exécution des processus '''  
|'''Control of process running '''  


o Prolongement de la recherche de productivité par l’automatisation du déroulement des procédures opérationnelles. Désigné par le terme « Workflow » ou « BPM – business process management », ce service tend à accélérer l’enchaînement des décisions et des tâches, automatisées ou non, nécessaires à la production d’un résultat, en réaction à certains événements, sous contrainte de délaisde qualité et de traçabilité. En charge de superviser chaque événement, son utilité redouble aujourd’hui face aux exigences de traçabilité et de sécurité, en particulier dans le domaine financier (LSF).  
o Extension of the search for productivity by the automation of the operational procedure progress. Designated by the term « Workflow » or « BPM – business process management », this service tends to accelerate the linking in decisions and tasks, automated or not, necessary to the production of a result, in reaction to certain events, under the constraint of delays, quality and traceability. In charge of supervising each event, its usefulness is even greater today when facing traceability and security requirements, particularly in the finance field (LSF).  
|-
|-
|'''Recherche de synergie et travail collaboratif'''  
|'''Search for synergy and collaboration work'''  


o C’est tout ce qui permet de regrouper autour d’un problème ou d’une décision  l’intervention de différents acteurs ou différents points de vue pour l’obtention d’un résultatMise en commun de l’information disponible  (base de données, bases de connaissances), facilités de communication (messagerie, réunion virtuelle, visio-conférence), et facilité de coordonner les tâches nécessaires à la réalisation du résultat (workflow de validation, plan d’action, « gestion de projet »), autant de composantes indispensables à la nouvelle dynamique de groupe des organisations.  
o It is all that allows gathering around a problem or decision the intervention of different actors or different point of views as to obtain a resultPooling available information (databases, knowledge), communication facilities (e-mails, virtual meetings, videoconferences), and easiness in coordinating tasks necessary to the realisation of result (validation workflow, action scheme, « project  management»); as many essential components to the new group dynamics of organisations.  
|-
|-
|'''Interaction avec l’environnement'''  
|'''Interactions with environment'''  


o Tout de qui permet d’établir une collaboration avec l’environnement (clients et fournisseurs par exemple) pour la recherche de synergies. C’est le domaine traditionnel des échanges électroniques de données (EDI) ou plus récemment des portails B2B ou B2C où se combinent EDI, accès aux applications du tiers (Self-services et bientôt Web-Services) et enfin toutes facilités de travail collaboratif à travers le Web (chat,   forum, travail simultané sur fichiers ou sur applications coopératives).  
o All about whom enables establishing a collaboration with environment (clients and suppliers for instance) regarding the search for synergies. It’s the traditional domain of electronic data interchange (EDI) or even more recently B2B or B2C portals combining EDI, access to third party applications  (Self-services and very soon Web-Services) and at last all working facilities through the Web (chat,  forum, simultaneous work on files or on cooperative applications).  
|-
|-
|'''Analyse   et pilotage de la performance '''  
|'''Analysis   and control of performance '''  


o Tout ce qui permet de  mesurer et de gérer l’efficacité des processus (résultat attendu), et leur efficience (coûts et  qualité du résultat produit), et d’en analyser les facteurs déterminants  (cost drivers, performance drivers)  à travers un cycle régulier de  planification, de contrôle et d’analyse.
o All what enables measuring and managing the effectiveness of processes (expected result), and their efficiency (costs and quality of the effective result), and to analyse the determining factors (cost drivers, performance drivers) through a regular cycle of schemes, controls and analysis.
|-
|-
|'''Capitalisation et diffusion d’expérience '''  
|'''Capitalizing and diffusing experience '''  


o Tout ce qui permet de dégager et de tirer parti des leçons de l’expérience. C’est le domaine de l’analyse statistique (ou datamining) pour découvrir des relations de cause à effet, d’archivage des cas rencontrés (symptômes, diagnostics, actions entreprises, résultats obtenus) pour une réutilisation par analogie (Case Base Reasoning),  de modélisation  de l’expertise sous forme de raisonnement programmable (systèmes experts), ou plus simplement d’organisation d’un forum ou d’un recueil de FAQ autour d’une  problématique ouverte.  
o All what enables highlighting and receiving lessons from experience. It’s the domain of statistic analysis (or datamining) to discover the relations of cause and effect, filing of  encountered cases (symptoms, diagnostics, company actions, results obtainedfor a reutilisation by analogy (Case Base Reasoning),  expertise modelling under the shape of  programmable reasoning (expert systems), or simply forum organisation or FAQ archives around an open problematic.  
|}
|}


=== Annexe 5 : Carte des services informationnels en support des processus fonctionnels ===
=== Appendix 5: Map of information services as support of functional processes  ===
Les services informationnels sont déployés au sein de l’entreprise pour donner corps à l’organisation de chaque processus et dégager ses capacités, en termes d’efficacité, de savoir-faire et de performance :
Information services are displayed within the firm as to give substance to the organisation of each process and highlight its capacities, in terms of efficiency, know-how and performance:
[[Fichier:Carte des services informationnels en support des processus fonctionnels.png|alt=Carte des services informationnels en support des processus fonctionnels|centré|vignette|600x600px|Carte des services informationnels en support des processus fonctionnels]]
[[Fichier:Map of information services as support of functional processes.png|alt=Map of information services as support of functional processes|centré|vignette|600x600px|Map of information services as support of functional processes]]


=== Annexe 6 : Cartographie applicative existante ===
=== Appendix 6: Present applicative cartography  ===
[[Fichier:Cartographie applicative existante.png|alt=Cartographie applicative existante|centré|vignette|800x800px|Cartographie applicative existante]] '''''Description des applications'''''
[[Fichier:Present applicative cartography .png|alt=Present applicative cartography  |centré|vignette|800x800px|Present applicative cartography  ]] '''''Description des applications'''''
{| class="wikitable"
{| class="wikitable"
|'''Applications'''
|'''Applications'''
|'''Services  délivrés'''
|'''Services  given'''
|'''Caractéristiques particuli     ères'''
|'''Special characteristics'''
|'''Technologie mise en oeuvre'''
|'''Technology put in place'''
|'''Année de déploiement'''
|'''Year of display'''
|-
|-
| rowspan="9" |Système ADV
| rowspan="9" |ADV System
|Administration  du catalogue des produits mis en vente
|Administration  of the  catalogue of  products to be sold
|Identification des produits par combinaison sorte, couleur, format Prix unique pour l’ensemble des clients
|Identification of products by  combination, kinds, shades, size


Prix promotionnels sur durée de promotion
Flat price for all  clients
| rowspan="9" |Mise en place d’un progiciel en technologie Client-serveur Microsoft sur réseau local
 
| rowspan="9" |
Discount prices on the duration of the promotion
| rowspan="9" |Putting in place a software package in Client-server technology by Microsoft on the local network
| rowspan="9" |1995
|-
|-
|Administration du fichier clients
|Administration of the client file
|Identification locale et référence comptable
|Local Identification and accounting reference
 
Taux de remise global par client


(tous produits confondus)
Rate of overall discount per client (all products taken into  account)
|-
|-
|Enregistrement de commande
|Taking-in orders wProduct  availability control wCredit authorization control
 
|Size availability of   product, reference size (deduced by calculation for products of similar nature  but of different size)  (specific adaptation)
<nowiki>!Contrôle disponibilité produit</nowiki>
 
<nowiki>!Contrôle autorisation Crédit</nowiki>
|disponibilité produit format   format de référence (déduit par calcul pour les produits de même nature  mais de format différent)  (adaptation spécifique)
|-
|-
|Suivi du processus d’exécution de commande
|Follow-up of the order execution process
|Suivi des états successifs (préparée, livrée, facturée, soldée)
|Follow up of  successive  states (prepared, delivered, billed, put on sale)


Alerte sur dépassement d’échéance
Alert when exceeding deadline
|-
|-
|Production des documents de livraisons
|Production of documents for delivery
|Bons de livraison valorisés
|Valorized delivery slips
|-
|-
|Production des factures
|Production of invoices
|Calcul autonmatique et possibilité de surcharge manuelle si nécessaire
|Automatic calculation and possibility of manual overload if necessary
|-
|-
|Contrôle du  règlement des factures et automatisation des relances
|Controlling invoice payments and automation of reminder letters
|Règle de relance paramétrée selon statut de confiance client  et montant facture
|Stimulative  rules parameterized according to the client trust status and amount of invoice
|-
|-
|Analyse statistique des ventes
|Sales statistic  analysis
|Analyse CA et marge croisée par produit, par client et par mois (à partir d’un coût standard par produit),
|Analysis of turnover and crossmargin per product, per client  and per month (from a standard cost per  product),
|-
|-
|tableau de bord activité commerciale
|Operating report on sales  activities
|Suivi réalisé/objectifs ventes, marge, portefeuille clients
|Actual follow-up /sales  objectives, mark-up, client portfolio
|}
|}
''' '''
{| class="wikitable"
{| class="wikitable"
|'''Applications'''
|'''Applications'''
|'''Services  délivrés'''
|'''Services  given'''
|''' '''
|'''Special Characteristics'''
 
|'''Technology put in place'''
'''Caractéristiques particulières'''  
|'''Year of display'''
|'''Technologie mise en oeuvre'''
|'''Année de déploiement'''
|-
|-
| rowspan="7" |Système logistique
| rowspan="7" |Logistic system
|Administration du Référentiel produit
|Administration of Reference product
|Identification des produits et par code interne (ts formats confondus) et tra '''<sup>           </sup>''' çabilité des  rouleaux par code barre
|Identification of products and by in-house code (all sizes taken into account) and traceability of rolls by bar code
| rowspan="7" |Mise en place d’un progiciel en technologie Client serveur exploité sous Unix
| rowspan="7" |Putting in  place a software package in Client technology, server ran under Unix
| rowspan="7" |
| rowspan="7" |1990
|-
|-
|Administration du référentiel d’emplacements (de stockage)
|Administration of reference position (in stocking)
|Emplacements banalisés ''' '''
|Free fields
|-
|-
|Gestion de l’entrepôt
|Warehouse management


•Ordonnancement des ordres E/S
•Scheduling of E/S orders


•Contrôle E/S
•E/S Control


•Contrôle d’inventaire
•Stock list control
|Utilisation  de lecture code -barre 
|Use of bar code reading
|-
|-
|Gestion des  stocks
|Stock control


•Suivi  disponibilité
•Availability follow-up


•Déclenchement des ordres d’approvisionnement
•Launching of  supply  orders


•Suivi de réalisation des ordres
•Follow-up of  order  realization


•Valorisation des stocks
•Valorization of stocks
|Déclenchement sur point de commande ''' ''' 
|Activation from order site
|-
|-
|Gestion de la préparation
|Preparation management
 
•Ordonnancement des travaux


•Production des ordres E/S entrepôt
•Works scheduling


•Contrôle d’exécution travaux
•Production of E/S warehouse orders
|


contrôle des temps pass  és
•Control in works execution
|Control on time spent
|-
|-
|Geston des tournées d’expédition
|Dispatching rounds management
 
•Optimisation des tournée


•Contrôle d’exécution
•Round optimization
|


Groupage par secteur géographique
•Dispatch control
|Batching by geographic  sector
|-
|-
|Tableau de bord logistique
|Logistic operating report
|Volumes d’activit  é et ratios de productivité en prévus et r éalisés
|Activity volumes and productivity ratios forecasted and realized
|-
|-
| rowspan="9" |Système de GPAO
| rowspan="9" |Computer-assisted production management  system
|'''(Domaines de service)'''
|'''(Service domains)'''
| rowspan="9" |Logique générale de type MRP 2      
| rowspan="9" |Global Logic type MRP 2
| rowspan="9" |Progiciel de GPAO en environnement IBM AS 400
| rowspan="9" |Computer-assisted production management  Software package in
| rowspan="9" |
 
IBM AS 400 environment
| rowspan="9" |1990
|-
|-
|référentiel  produit et  nomenclatures
|Product reference and catalogue lists
|-
|-
|Planification et calcul  besoins
|Planning and calculating needs
|-
|-
|Gestion des stocks MP et PF
|Stock control on RM and FP
|-
|-
|Gestion des approvisionnements
|Supply management
|-
|-
|Ordonnancement
|Scheduling
|-
|-
|Contrôle qualité
|Quality control
|-
|-
|Comptabilité de production
|Production bookkeeping
|-
|-
|Tableau de bord  usine
|Factory operating report
|}
|}  
{| class="wikitable"
{| class="wikitable"
|'''Applications'''
|'''Applications'''
|'''Services  délivrés'''
|'''Services  given'''
|  
|'''Special Characteristics'''
 
|'''Technology put in place'''
'''Caractéristiques particulières'''  
|'''Year of display'''
|'''Technologie mise en oeuvre'''
|'''Année de déploiement'''
|-
|-
| rowspan="4" |DWH ventes
| rowspan="4" |DWH sales
|
|
|
|
|Développement spécifique d’un environnement
|Specific development of a


DATAWAREHOUSE  (système
DATAWAREHOUSE


décisionnel)
environment (decision system)
|
|2000
|-
|-
|Tableau de bord analytique des unités de vente et des marges (sur coût standard) par UV
|Analytic operating report of sales units and margins (on standard cost) by SU
|Analyse comparative entre UV, au fil ''' '''du temps, par variété de produits et variété de client
|Comparative analysis between SUs, in time, by variety of products and variety of client
|Moteur d’analyse multidimensionnelle *OLAP
|Multidimensional analysis engine *OLAP
|
|
|-
|-
|Analyse comparée avec la concurrence
|Comparative analysis with  competition
|Confrontation données internes et  panel sectoriel  des commandes ''' '''passées
|Confrontation of in-house data and sectoral panel of orders  given
|
|
|
|
|-
|-
|Segmentation des clients et produits  par profil-type de comportement et de rentabilité
|Segmenting clients and products  by standard behaviour and
|


Statistique Analyse de données
profitability profile
|Data analysis statistic
|Data Mining
|Data Mining
|
|
|-
|-
| rowspan="3" |DWH indust. Et logistique
| rowspan="3" |DWH indust. and logistics
|Consolidation de l’ensemble des
|Consolidation of the body of


flux de  produits et matières à partir des UP et des UV
product and material flows from
|   
 
|Développement spécifique dune base de données, de programmes  de calcul, complétés d’un outil d’analyse synthétique et d’un outil d’analyse  statistique (data mining)
PUs and SUs
|
|
|Specific development of a  database, calculation
programmes, supplemented
with a synthetic analysis tool and a statistic analysis tool
(data mining)
|2000
|-
|-
|Evaluation et analyse des coûts de revient produit et processus par simulation de démarche ABC (analyse par activité)
|Evaluation and analysis of production costs for products and processes by simulation of ABC approach (analysis per activity)
|  
|
|Outil de calcul spécifique appliqué sur extraction de la base  de données
|Specific calculation tool applied
 
by extracting data from the database
|
|
|-
|-
|Statistique quantitative et qualitative sur les flux le long de la chaîne logistique
|Quantitative and qualitative statistic on flows along the logistic line
|
|
|Datamining
|Datamining
|
|
|-
|-
|'''Systèmes généraux'''
|'''General systems'''
|'''Domaines de services'''
|'''Service Domains'''
|  
|
|
|
|
|
|-
|-
|Système comptable
|Accounting system
|Comptabilité  générale,  analytique et budgétaire
|Financial accounting,   cost and budget accounting
|Logique g énérale de  type MRP 2
|Global logistics type MRP 2
|Progiciel de comptable en
|Accounting software package for IBM AS 400 environment
 
|1985
environnement IBM AS 400
|
|-
|-
|Système de reporting
|Reporting system
|Confrontation objectifs budgétés/prévisions/réalisations
|Confrontation budgeted objectives /forecasts/realizations
|Analyse par centre de  responsabilité (UV, UP)
|Analysis by responsibility centres (SUs, PUs)
|Consolidation   à partir de   fichiers Excel  formatés  
|Consolidation  from formatted Excel files
|1995
|1995
|-
|-
|Système RH
|HR system
|Traitement de la paie et statistiques personnels
|Wage processing and personal statistics
|
|
|Progiciel de paie et GPRH en environnement IBM  AS 400
|Wage  processing  software package and HRPM  for IBM  AS 400 environment
|1985
|1985
|}
|}


=== Annexe 7 : Vue en coupe d’une application ===
=== Appendix 7: A cross section of an application ===
Regardons en coupe l’un de ces systèmes, par exemple le Système « Administration des ventes », trois couches peuvent être mises en évidence :  
Let’s have a look at the cross section of one of these systems, for instance the system « Sales administration», three layers can be brought to the fore:
 
•       Une couche « données » qui supporte et maintient la mémoire utile du système selon une structure stable et cohérente
 
•       Une couche « règles de gestion » qui exprime les principes adoptés par l’entreprise et dont l’application est confiée au système


•       Une couche « services » qui exprime la vue fonctionnelle du système proposée aux acteurs de l’entreprise.
* A « data » layer that supports and maintains the useful memory of the system according to a stable and coherent structure
[[Fichier:Vue en coupe d’une application.png|alt=Vue en coupe d’une application|centré|vignette|600x600px|Vue en coupe d’une application]]
* A « Management rules» layer that expresses the principles adopted by the firm and for which the application is entrusted to the system
* A « service » layer that expresses the functional view of the system offered that is offered to the actors of the company.  
[[Fichier:A cross section of an application .png|alt=A cross section of an application |centré|vignette|600x600px|A cross section of an application]]

Version actuelle datée du 22 octobre 2024 à 11:12

Which places for information systems within organizations and which contributions to the performance of the organized processes ?

THE PAPCAR COMPANY

PAPCAR produces paper for the purpose of writing, printing and graphic arts, and realizes a turnover close to 150 million Euros. Despite 15% of its turnover realized abroad within different interests, its sphere of activity is, today, essentially in France.

In this sector of products holding a standardized appearance, PAPCAR still holds a position of historic leader nationally speaking. The company faces however two main competitors in perpetual progression adopting more aggressive sales approaches, built on the fame of its brand for one of them, on good prices for the other:

  • A distributor representing in France the main British 🇬🇧 and American brands 🇺🇸,
  • A subsidiary of a Deutsch 🇳🇱 company recently implemented in France, that distributes basic products within a market turned attractive by the growing consumption of companies.  

THE PAPCAR OFFER

PAPCAR presents its proposition with two essential characteristics: « Variety in choice» and « Speed delivery ».

Variety in choice

PAPCAR offers with no restriction a variety in size cuts, some 5000 sorts of paper, resulting from combining various qualities of pulp, and variations of grammage and colours decided by production. 10 new sorts per year are added to the catalogue, little is taken out.

Within facts, only about a hundred  of these articles stand the flow of regular  demands and can be qualified of ‘standards’, the rest of the catalogue being for a more specific and occasional demand, generally liable to trends (particular warps) or even  seasonal variations (colours).

The rolls of paper are produced from pulps supplied by international suppliers, and which, according to their origins, offer a strong diversity in fibres.

The fabrication proceeds in three steps:

  • transformation, thanks to chemical additives, of the suited pulp as to obtain the required quality,
  • addition of the necessary  pigments for the required shade,
  • drying and rolling as to obtain an even-shaped roll (that would allow obtaining by cutting to shape some 400 reams of 500 A4 leaves).

Speed delivery

PAPCAR is the fruit of the merger of two companies complementary from a geographic point of view. This merger has preserved their major asset: proximity and capacity to deliver every client within a very short delay, from 48 hours to a week depending on availability.

Proximity leans on more than 20 sales units, in charge of distribution, from order-taking to delivery.

CLIENTELE

PAPCAR offers its services to 3 types of clientele: printing houses, stationer’s and companies.

These few figures show the relative importance of each segment:

  • Number of clients (% of delivery places):  
    • 35 % of printing houses, 40 % of retailing stationers, 25% of companies.
  • Turnover realized (% of overall turnover):
    • 45% of printing houses, 25% stationers, 30% companies. Contribution to mark-up:
    • 90% printing houses, -5 % stationers, 15 % companies.
  • National market share:
    • printing houses 50 %, stationer’s 30 %, companies 10 %.

Despite their different expectations, PAPCAR has put in place an organisation and some homogeneous techniques as to answer the needs of these populations:

  • By the wide range of its catalogue, PAPCAR is a key supplier for printing houses.  These latter work under orders for companies and individuals that are looking for a capable project manager,  beyond printing, to assist them with the design and editing of their works (PR brochures, catalogue, business cards, advertising leaflets, …) and to give them advice regarding the choice of the most  appropriate paper with the effects and budgets sought.
    • The printing houses’ expectations depend on it: variety in offer, quality, shades and prices, and even more, the assurance of a reliable and quick supply. However, the advantage of the PAPCAR catalogue is now foiled by the advantage in price of competition regarding the most basic products, at the risk of being only used for marginal needs, where competition has no solid offer.
  • Stationer’s, ordinary retailers, are basically vigilant on the profit margins they can take. Paper only constitutes a loss leader (reason for entering the shop), that allows the stationer once done with the demand, to attract the customer’s attention on a book or any other product having a higher mark-up. That is why do they only make, most of the time, with just a selection of the most basic products (no more than 20) that they stock in small quantities and almost re-supply one by one. Besides theses basic products, they have PAPCAR’s general catalogue to satisfy if needed, any particular demand.
    • Low prices and speed in re-supplying determine the choice in suppliers. If PAPCAR has managed until now with its clients, the arrival of more competitive competitors does force it to erode its margins to such a point that this segment is today in the red.
  • A more strained competition turns the company market to be difficult but attractive because of the increasing volume in consumption of printers and photocopiers.  The standardization of products gives more than their due to the highest bidder, even if it means changing suppliers for every order. As to compensate its price handicap, PAPCAR puts forward its service capacities:
    • Speed delivery service in less than 8 hours, against 48 hours at the best for its competitors, made possible by the proximity of its regional layouts;
    • Capacity of setting up and coordinating operations with printing houses by supporting them in their mass reprography operations, for in-house communication or promotion.

As a synthesis, we will highlight the importance in this market of the balance between quality of service and cost control on markets where the development of customer loyalty is the only carrier of profitability on the long-term.

PAPCAR has organized itself as to better answer, in its mind, this search for balance.

THE PRESENT ORGANISATION

PAPCAR’s activity is shared out into several units:

  • The Company’s registered office, located in Paris, and where are the Head Office and the main functional Departments such as :
    • the Sales department, in charge of defining the price policy of products, to allocate sales objectives to  sales units and to coordinate the negotiation of contracts with national major accounts;
    • the Financial and administrative department that centralizes cost and tax accounting, centralized cash management, as well as the consideration of investment dossiers;
    • the Works department, in charge of developing new products as well as the industrial organisation of production and logistics (investment needs, techniques, equipment maintenance policy) ;
    • the Human resources department, which centralizes payments, staff management, in-house communication, etc.
  • 20 Sales and distribution units, laid out locally as to serve 3 to 5 departments, are in charge of canvassing and surveying, reception, delivery and billing orders. They report to Sales management that sets margin and expansion objectives as well as goals for the development of customer loyalty. In each  units are a Local management and 6 activity poles:
    • a sales force, composed of 3 to 5 sales engineers, in charge of canvassing clients, negotiating contractual sales conditions (personalized discounts), dealing with commercial disputes and coordinating special operations on behalf of companies;
    • a centre for receiving orders, capable of dealing with some hundred daily phone calls, for order-taking but also for inquiries (10% of calls), request for information about the follow-up or confirmation of delivery dates (20%), or for complaints (10%) ; after having checked the identity of the caller, they start the order-taking process, or conduct requests by transmitting them most of the time to the services concerned (representatives, accounting, preparation or expedition workshops, Unit Manager).
      • The procedure seems today rudimentary: Only the orders from listed clients and that are not on the black list, are taken into account. Orders are accepted under the only condition that the presence in stock of the products asked is checked. In case of outage or stock level appearing to be low, the operator enquires by phone to the warehouse or preparation workshop as to be sure of the true availability, and if not, of the date of the forthcoming arrival of the product in  question. Even though taken into account, the delivery date wished by the client cannot be guaranteed right away.  The delivery date will be planned by the preparation workshop, depending on its production planning.
    • a warehouse able to contain 2000 rolls, in charge of managing supplying for the plants, as well as the handling (5 fork-lift truck operators) of the rolls from the warehouse to the  preparation workshop (300 daily movements regarding going and leaving rolls); everyday, depending on the quantities left of each product, on the average delivery deadline (4 weeks), on the consumption statistics, and on the room left in the warehouse, the head of the warehouse decides of the supply needs with the production units.
    • a preparation workshop takes care of cutting in size the ordered products and handing themin to the delivery service; it operates according to an optimized planning of works, aiming at minimizing off cuts and manipulations of the rolls between the workshop and the warehouse, according to the visibility of the order book, of the wished delivery dates indeed even urgent (companies) and of the capacity of postponing for a short while partial preparations.
    • a delivery service in charge of grouping orders and setting up delivery rounds entrusted to lorry drivers under contract; the delivery slips, once returned countersigned by the clients, are given to the invoicing department so it can proceed to billing.
    • an invoicing department in charge of establishing invoices and sending reminder letters in case of delay in payment. Payments are sent directly to the financial department in charge of relations with banks. All disputes or delays are notified to the representative in charge of the concerned client account.
  • 2 Production units, one located not far from the Havre harbour, and the other near Bordeaux, are in charge of supplying the sales units with rolls, ready to be cut into shape. They are attached to the Works department and are mainly responsible for cost objectives, service delivered products in response to the demands coming from the sales units.
    • Despite identical fabrication process, these units share out among them the product range: the first one, equipped with a recent and highly automated industrial tool, covers the upper part of the range (short runs), the second one, equipped with older but robust tools is in charge of the standard paper range (long run). Rolls produced are not kept in stock. They are delivered straight away to the sales units that have ordered them.

The activity of one production unit is shared out into 5 departments:

  • The planning department, in charge of short term programming (4 coming weeks) for the necessary production to cover the demands of the sales units, taking into account maintenance
  • operations. It estimates elsewhere the supply needs in pulp on the medium term (12 months) as to give the supply service the leeway for optimizing its orders according to price trends. Given the work schedule, the delivery average delay for a demand from a sales unit is of 4 weeks;
  • The production workshop, more or less automated depending on the factory, not comprising loading and adjustments when changing products, under control of technicians;
  • the transport service, in charge of coordinating the necessary transportations to the supplying of sales units;
  • the supply service, in charge of administrating pulp supplies necessary to the needs of the unit; it now puts in orders to a wholesaler dealer, capable of intervening on market places with the main traders or international producers and capable of coordinating the deliveries all the way to the door of the factory’s warehouse (with a delay of 2 to 4 months depending on the place of origin). Supplementary stocking capacities can, if needed, be used in the warehouses situated nearby the factory as to cover possible anticipated supplies (according to  availabilities and the evolution of price indicated by the agent) ;
  • a maintenance and method department, in charge, on the one hand, of supervising the production setting of new products but also to supervise and coordinate the up-keep and fixing of the machines in case of dysfunction, in collaboration with the original suppliers or specialized providers.

THE EXISTING INFORMATION SYSTEM

As for most firms born before the generalized usage of information technologies, the already existing information system does not come from an overall conception that would have aimed all in all at the optimal support of operational activities and the pertinent support of management activities and that would have anticipated the organisational transformations expected in the medium and longer term. On the contrary, the information system in place grew by the adjunction in time of computer applications conceived and put in place in a purely pragmatic approach to search for efficiency. The first cartography presented in appendix 6 situates the different computer applications put in place within PAPCAR units and that support together the information system of PAPCAR.

We will first examine the content and usefulness of this system, we will identify the limits and wants within the present organisational context, and then we shall develop the different possible evolution scenarios, as to be able, in a first place, to overcome the daily problems met, as to anticipate in a second place a more strategic focus on medium and long term.

As to describe and manipulate the different components of the Information System (IS), we shall follow the following canvas put forward by city planning practitioners and that tries and answer the following questions:

Canevas proposé par les praticiens de l’urbanisme
Canevas proposé par les praticiens de l’urbanisme
  • To what jobs and what stakes does the IS contribute?
  • By what informational services does the IS contribute to the setting up of an organization capable of answering these stakes?
  • What definitions and management rules are placed out and conveyed through these services?
  • By what means are elaborations regarding technologies as well as in what overall applicative architecture are these services actually delivered?
  • What is the infrastructure that allows services to ensure the performing, availability and required security levels?

Business View

The representation of the business describes on the one hand the goals targeted by the action of organizing, and on the other hand, the operating process actually set up for the organisation.

The first representation, cartography of processes, sums up the objectives of the organisation, in line with the comprehension of markets and activities that compose the business and the raison d’être of the company: what the company looks to mastering as to exist.*

cartography of processes PAPCAR
cartography of processes PAPCAR

At a first level (in light colour on the diagram) the company puts up its organisation goals, by setting forth the more general -or strategic- process in view of the expectations of the market and to which it must elaborate an answer, in the framework of an organisation that will have to:

  • Answer the clientele’s expectations by creating value (goods and services production process),
  • Ensure the viability and development of the firm (management and development process),
  • Ensure in-house cohesion by constituting a platform having activities opposite the other processes and in charge of managing the resources and functions within statutory reach (support process).

Each process identifies itself to an operational purpose bearing stakes materialized by performance factors, in terms of effectiveness, efficiency, reliability, risk prevention or even wanted flexibility. Each process is in that matter the centre of activity exercises, for which the processes and resources allocated determine the organizing capacity as to answer these stakes.

At a second level (darker-looking on the diagram) appear the processes called ‘functional’, and that show as much contributions to added value,  in terms of  capacity and know-how that the firm (PAPCAR in this case) intends mastering in the realisation of strategic processes.

Separating processes shows the determination of bringing the organisation of their functioning up to be self-sufficient, same for the resources respectively given to them. Therefore the process « serve client demands» is free to organizing itself independently from the process « supplying SU»: specific performance objectives, no joint coordination structure but at the most synergies to look for in a game of agreed interactions.

Any activity (component of a process) can when it comes to it, be the centre of some organisation and self-sufficient resources. On the contrary, the choice of not doing so encourages considering the overall organisation process without isolating one of some of the activities composing it. In this way, the chosen representation does not leave any room in the present strategy for self-organisation or even to farm out a delivery or preparation activity. In effect, if the in-house organisation of the ‘preparation’ and ‘delivery’ are actually independent, they fall within the coordination scope that the process « serve client’s demands » constitutes.

Appendix 1 stresses the scope of the main functional processes accepted by PAPCAR.

Appendix 2 illustrates, under the « collaboration diagram»,   the present organisational configuration of the process «serve the client’s demand ». There, are present the actors in the organisation and the activities they are responsible for as to answer the flow of client demands.

Appendix 3 hones this representation, under the shape of a « Workflow »  or  « activity diagram» that turns explicit the principles or management rules, motivating the string of activities operated from one originator event, in this case, the client’s demand going as far as the normal expected result, in this case the invoicing of the delivered order. This operational representation shows concretely in what way do the actors of an organisation intervene within the framework of the process described as to answer one entreaty. The description of the process is therefore honed for the different activities.

Just as the image of the « processing for client demand, from order-taking to billing» another workflow could define the « processing for a client’s complaint, from complaint reception to settling the dispute », or even the « processing for order cancellation». At this point, the process appears as a body of « organized procedures » to be able to face every event.

Information system and Computer system Views

An information system ensues from the usage made by a company of the information and communication technologies as support of the organisation of its business processes.

A first concrete representation of the information systems starts from the acknowledgement of the principal computer systems implemented inside the company as well as the identification of the actors within the organisation that use them.

Under the scope of an « applicative » cartography, appendix 6 presents such an overall view of the computer systems that backup altogether PAPCAR’s information system and states their main functions. This cartography localises the different computer applications put in place within PAPCAR units as to be able to specify the beneficiaries and to understand the information-sharing that dictate where they stop.

Describing more subtly the IS comes down to decline four stratums (layers):

  • -  the « functional » stratum of the  IS:
    • It answers questions such as: ‘what services does the IS give the company?’  ‘to make possible what type of « ability to do»’.  This stratum draws up a list of informational services that the IS brings to the actors and the organisation, as a support to their activities and to the body of processes. All services indicate a need or « expected service» from the IS that gives the organisation a significant capacity, depending on the performance factors of the given process. Therefore, if the knowledge of the production scheme handed-in to the sales people allows offering clients a definite delivery date and develops even more the quality of service given or the sales volume, the control of an invoicing payment process enables to systematize the control of terms of payment, editing alarms and reminder letters so to reduce the risks of outstanding bills and delays in the collection of the client’s payment.
    • The diversity in possible services is synthesized in the classification given in appendix 4.
  • -  the « applicative» stratum of IS :
    • It covers the scope of technological solutions that the company puts in place as to satisfy service expectations.
    • It describes the technological section of IS, how the IS is physically « implanted » within different applications, and how the basic techniques (data bases, workflow tools, rules engine, statistical analysis tool, etc.) are set up to deliver the expected services.  Sometimes these technologies have already been integrated as to answer the process expectations typical from a business in a « package » or « software package » that will just need to be parameterized as to be integrated within the organisation. Integrating building blocks or the parameterization of software packages leads to run in that way some « Applications » dedicated to delivering a body of services.
    • When they do not just only result from the adjunction brought along with time going by and opportunities, the number and frontiers  of the different applications result from an « applicative architecture » approach, aiming at mutualizing, consolidating what looks alike, or on the contrary, to handle with care the autonomy or modularity of elements complementing one another.
  • The « information » stratum :
    • It answers the question: what are and how to access the information present in my IS?
    • « What are » encourages clarifying the signification of the much data handled: what type of business objects do they characterize?  What do they represent? How are they elaborated, collected, transformed?
    • « How to access this information» aims not only at making an inventory and localizing the available information, but tends to identify the presence of the same information in several applications and prevent any risks of incoherence. Which one of these applications is the reference point when the others only have recopies? From then on, by what «integration » means is it possible to ensure the overall coherence to the chain of events affecting this information?  
  • -  The « technical infrastructure » stratum :
    • It answers the question: on what technical base do the setting up and running of these applications stand on?
    • It designates the physical infrastructure capable of supporting the functioning of applications on a regular basis. It describes the nature and architecture of physical equipments (network, stocking, servers, work stations, communication platforms, etc.), but also recreates this architecture within a running context (supervision, administration, saving) meeting constraints in performance, availability, or security, etc.

In the PAPCAR framework, we shall do the following observations:

  • Technical premises are kept on every site (head office, sales or production unit) as to home the different servers supporting applications and communication equipments;
  • The sites are linked up by the logic network « Frame relay », secured solution and ran by the operator France-Telecom; this solution guarantees a minimum output with great flexibility for the support of fluctuating traffic (exchanging files, electronic mail, etc.) ;
  • The running, the support to users as well as administrating all the systems is entrusted, by means of an outsourcing contract concluded two years ago and for a 5-year duration, to an outsourcing company capable of managing from afar and of intervening on every site at any time. A good thing, as there isn’t a week that goes by without one of the 50 servers failing. The runner commits itself to intervening within 4 hours, but the disorder caused is sizeable and wants more than a day to be  brought down ;
  • The computer department, composed of the computer service manager and of 3 technicians, is attached to the Administrative and Financial Department. This department administrates essentially the relations with technical partners, runners, suppliers or service companies as well as helping General Management and Operational management as to focus on investment lines. Each Managing department, constituted of product owners brings out its own needs, in terms of development and investments, directly to General management.
  • The annual budget for computer running is of 2 million €, that is  about 2 % of the turnover, far less than the average rate for the industrial sector of about 3,5%. This budget covers functioning costs, telecommunication costs, outsourcing services, the wages of the computer department, applicative maintenance costs. Investments and new developments engaged these last few years for the constitution of DWH sales and techniques did only represent last year about 10 % of the overall budget (the budget consecrated to new developments goes regularly up to 30 % of the overall budget).

PRESENT PROBLEMS and DYSFUNCTIONS

If its dynamism and its industrial quality have allowed it to maintain regular growth for a certain number of years, PAPCAR seems to have reached a critical threshold, beyond which everything seems to go wrong. Have been actually observed for many months:

  • The degradation of the service demands rate due to saturation inside  warehouses  o The warehouses of sales units are full though the number of product outage has never been that important; the actual logistic model doesn’t seem to be adapted anymore to the de-multiplication of products. Warehouses are saturated with a plethora of products having weak rotation and that don’t allow anymore, because of lack of room, to stock in the products wanted. Consequently, more than one order out of three cannot be satisfied at present, because of lack of availability in delays admitted by clients.
  • The degradation of the quality  in the relation with the clientele  o The previous dysfunction has repercussions on all activities and particularly on call centres receiving clients’ calls. Confronted to a growing number of situations that were exceptional until then (required products non available, clients called back to postpone the delivery date after observing a lack in the product initially given as available, cancellations of orders, delays in payment, disputed bills, …), these latter spend most of their time in necessary but non productive dealings and that show the client the surrounding turmoil.
    • The ones to be the most hit by this irrefutable fact are printers, as they cannot stand such uncertainties when confronted to clients. Moreover, they realize they are being treated just like the others, without any understanding of the specificity of their job.
    • Companies are not hit that much, because of the contractual service obligations that give them priority, and of the standard nature of the products to be delivered. However, confronted to this situation, representatives hold up their natural enthusiasm to go and canvass new clients and take new contracts that PAPCAR would not be able to fulfil.  
    • Stationer’s do not seem to be hit either by this unavailability in basic products. However, the surrounding disorder seems to be causing damage to the regularity in delivery delays (sometimes more than four days between present delays and the ones they were used to). For them, this uncertainty comes in the shape of a « solding out » risk in the product range they offer to their own clients, and so they hesitate between stocking more and going elsewhere in terms of supplies.

These times of crisis reveal of course the lack of useful information. In particular, PAPCAR does not have at disposal either overall information about stocks, nor statistics on failed sales, nor even traces of the history of stock evolution (when did the outage happen, how long have the rolls in stock been there). At last, warehouse checking offs reveal many inaccuracies regarding available quantities of paper and the actual ones.

It is then time to turn to production: is it possible to reduce the supply delays of sales units? In principal, production units do not work at full capacity, but the analysis reveals a non-optimized usage of the overall capacity. The Havre unit is underused for more than a third of the time, when at the same moment, the Bordeaux unit is glutted by the demands regarding inventory shortage.

TIME TO REACT

In times where personalization and quality of service determine competitive positions, the deterioration of sales unit running cannot go on.

PAPCAR’s General management intends to react vigorously against this pessimistic analysis.

What should be done? :

Conscious of beneficiating from quality staff, of a competitive technical know-how and of performing industrial layouts, Management wonders about the means that would turn its organisation into a more efficient.

Two actions are being envisaged:

  1. In the short term, start procedure adjustments and if needed, the information systems that would enable putting an end to this critical situation as quickly as possible;
  2. Take the time to think about the  transformations of all sorts to be brought in on medium term, from the nature of provisions and services offered to clients, to the use made of industrial and logistic capacities.  The overhaul of the information systems will act as mainspring for change.

Management asks your help to think in this regard, by highlighting the main lines of action to advocate on the short and medium term.

Appendix

Appendix 1: Missions and performance of the main functional processes perceived today by Management

Missions and performance of the main functional processes perceived today by Management

Functional capacities Mission Performance factors  (effectiveness and efficiency) Present level of satisfaction
Serve client demands Deliver client demands and collect sales proceeds Demand service rate

Respect of wished delays

Sales mark-up


Order taking Qualify and take delivery commitments in response to client demand Demands transformation rate

Respect of told delays

Preparation Prepare orders for delivery Productivity and production cost for preparation

Respect of wished delays

Rolls transformation rate

Delivery Making parcels and organizing the delivery dispatching of client orders Respect of wished delays

Production cost for deliveries

Billing Establishing invoices and statements for the collection of delivered orders Delay and collection rate for sent invoices
Availability management Keep up the availability of products to be sold and put at disposal the preparation of ordered products Immediate availability rate of products

Productivity and handling costs



Supplying SU Supply sales and distribution units in response to their demand Cost of materials

Production costs

Delays in supplying wanted products

Quality of products delivered



Developing new products Putting in production products using evolutions of materials, techniques, shades as to preserve its technical asset. Innovation effort

Ahead on competition

Satisfaction of client expectations (printers)


Develop our commercial offer Managing the catalogue of products for sales and fix a price Coverage of market expectations

Profitability of distributed products

Rotation of distributed products


Acquire new clients   Listing and  negotiating the sales conditions offered to new clients Transformation rate of canvassing actions

Mark-up rate re-calculated for listing



Establishing customer loyalty for already existing clients Keep up the satisfaction  of our clients   Satisfaction rate of client needs

Allowance rate accepted for customer loyalty



Appendix 2: « Serve clients’ demands» or « Distribution » process Diagram of collaboration

« Serve clients’ demands» or « Distribution » process Diagram of collaboration  (limited to « dealing with an order »)

« Serve clients’ demands» or « Distribution » process Diagram of Collaboration
« Serve clients’ demands» or « Distribution » process Diagram of Collaboration

Appendix 3: Procedure for handling an order

Procedure for handling an order  (Sequence of activities from demand to invoicing)

Information services – major families
Procedure for handling an order  (Sequence of activities from demand to invoicing)

Appendix 4:   Information services – major families

Information availability 

o First service family of the information system, mastering the « complex » chain of information from its acquisition or its elaboration till its restitution, as to put at the disposal of any of the actors of the process, the information useful to its action (DBMS, Datawarehouse).

Automation of operations and/or management rules 

o It’s the traditional IT service, applied to any operation, automation of some work or just a simple control. Automation can reach, today, the point of delegating to an automaton (intelligent agents) a detection « intelligent » function of analysis and decision.

Help to decision-taking or  optimisation of solutions

o All that contributes to accompanying the decision cycle, from problem detection (surveillance agents), its understanding (context analysis, diagnostic), the research and evaluation of possible solutions (feasibility control, optimisation, simulation), to the control of its putting in place and of its effects.

Control of process running 

o Extension of the search for productivity by the automation of the operational procedure progress. Designated by the term « Workflow » or « BPM – business process management », this service tends to accelerate the linking in decisions and tasks, automated or not, necessary to the production of a result, in reaction to certain events, under the constraint of delays, quality and traceability. In charge of supervising each event, its usefulness is even greater today when facing traceability and security requirements, particularly in the finance field (LSF).

Search for synergy and collaboration work

o It is all that allows gathering around a problem or decision the intervention of different actors or different point of views as to obtain a result.  Pooling available information (databases, knowledge), communication facilities (e-mails, virtual meetings, videoconferences), and easiness in coordinating tasks necessary to the realisation of result (validation workflow, action scheme, « project management»); as many essential components to the new group dynamics of organisations.

Interactions with environment

o All about whom enables establishing a collaboration with environment (clients and suppliers for instance) regarding the search for synergies. It’s the traditional domain of electronic data interchange (EDI) or even more recently B2B or B2C portals combining EDI, access to third party applications (Self-services and very soon Web-Services) and at last all working facilities through the Web (chat,  forum, simultaneous work on files or on cooperative applications).

Analysis and control of performance 

o All what enables measuring and managing the effectiveness of processes (expected result), and their efficiency (costs and quality of the effective result), and to analyse the determining factors (cost drivers, performance drivers) through a regular cycle of schemes, controls and analysis.

Capitalizing and diffusing experience 

o All what enables highlighting and receiving lessons from experience. It’s the domain of statistic analysis (or datamining) to discover the relations of cause and effect, filing of encountered cases (symptoms, diagnostics, company actions, results obtained) for a reutilisation by analogy (Case Base Reasoning),  expertise modelling under the shape of  programmable reasoning (expert systems), or simply forum organisation or FAQ archives around an open problematic.

Appendix 5: Map of information services as support of functional processes 

Information services are displayed within the firm as to give substance to the organisation of each process and highlight its capacities, in terms of efficiency, know-how and performance:

Map of information services as support of functional processes
Map of information services as support of functional processes

Appendix 6: Present applicative cartography 

Present applicative cartography
Present applicative cartography 

 Description des applications

Applications Services given Special characteristics Technology put in place Year of display
ADV System Administration  of the catalogue of  products to be sold Identification of products by combination, kinds, shades, size

Flat price for all clients

Discount prices on the duration of the promotion

Putting in place a software package in Client-server technology by Microsoft on the local network 1995
Administration of the client file Local Identification and accounting reference

Rate of overall discount per client (all products taken into account)

Taking-in orders wProduct availability control wCredit authorization control Size availability of product, reference size (deduced by calculation for products of similar nature  but of different size) (specific adaptation)
Follow-up of the order execution process Follow up of  successive states (prepared, delivered, billed, put on sale)

Alert when exceeding deadline

Production of documents for delivery Valorized delivery slips
Production of invoices Automatic calculation and possibility of manual overload if necessary
Controlling invoice payments and automation of reminder letters Stimulative rules parameterized according to the client trust status and amount of invoice
Sales statistic analysis Analysis of turnover and crossmargin per product, per client and per month (from a standard cost per product),
Operating report on sales activities Actual follow-up /sales objectives, mark-up, client portfolio

 

Applications Services given Special Characteristics Technology put in place Year of display
Logistic system Administration of Reference product Identification of products and by in-house code (all sizes taken into account) and traceability of rolls by bar code Putting in place a software package in Client technology, server ran under Unix 1990
Administration of reference position (in stocking) Free fields
Warehouse management

•Scheduling of E/S orders

•E/S Control

•Stock list control

Use of bar code reading
Stock control

•Availability follow-up

•Launching of  supply orders

•Follow-up of  order realization

•Valorization of stocks

Activation from order site
Preparation management

•Works scheduling

•Production of E/S warehouse orders

•Control in works execution

Control on time spent
Dispatching rounds management

•Round optimization

•Dispatch control

Batching by geographic sector
Logistic operating report Activity volumes and productivity ratios forecasted and realized
Computer-assisted production management system (Service domains) Global Logic type MRP 2 Computer-assisted production management Software package in

IBM AS 400 environment

1990
Product reference and catalogue lists
Planning and calculating needs
Stock control on RM and FP
Supply management
Scheduling
Quality control
Production bookkeeping
Factory operating report
Applications Services given Special Characteristics Technology put in place Year of display
DWH sales Specific development of a

DATAWAREHOUSE

environment (decision system)

2000
Analytic operating report of sales units and margins (on standard cost) by SU Comparative analysis between SUs, in time, by variety of products and variety of client Multidimensional analysis engine *OLAP
Comparative analysis with competition Confrontation of in-house data and sectoral panel of orders given
Segmenting clients and products  by standard behaviour and

profitability profile

Data analysis statistic Data Mining
DWH indust. and logistics Consolidation of the body of

product and material flows from

PUs and SUs

Specific development of a database, calculation

programmes, supplemented

with a synthetic analysis tool and a statistic analysis tool

(data mining)

2000
Evaluation and analysis of production costs for products and processes by simulation of ABC approach (analysis per activity) Specific calculation tool applied

by extracting data from the database

Quantitative and qualitative statistic on flows along the logistic line Datamining
General systems Service Domains
Accounting system Financial accounting, cost and budget accounting Global logistics type MRP 2 Accounting software package for IBM AS 400 environment 1985
Reporting system Confrontation budgeted objectives /forecasts/realizations Analysis by responsibility centres (SUs, PUs) Consolidation  from formatted Excel files 1995
HR system Wage processing and personal statistics Wage processing  software package and HRPM for IBM  AS 400 environment 1985

Appendix 7: A cross section of an application

Let’s have a look at the cross section of one of these systems, for instance the system « Sales administration», three layers can be brought to the fore:

  • A « data » layer that supports and maintains the useful memory of the system according to a stable and coherent structure
  • A « Management rules» layer that expresses the principles adopted by the firm and for which the application is entrusted to the system
  • A « service » layer that expresses the functional view of the system offered that is offered to the actors of the company.
A cross section of an application
A cross section of an application